E-commerce


Recent E-commerce Articles

Facebook's Biggest Problem

The social network is making money--but not enough for Wall Street. Here's why small business, in part, is to blame.  Read more

2 Web Metrics Every Entrepreneur Should Know

What do visitors really do when they come to your website? These two metrics will tell you.  Read more

Where Zynga Went Wrong

It's official: The business is stalling, and Zynga's prospects don't look good. Here's what happened.  Read more

7 Simple Tools to Keep Your Start-up Organized

Filing expenses, managing leads, tracking website bugs: all crucial processes--and potential time sucks. These online tools can help.  Read more

Reinventing the Billboard

This Chicago start-up aims to remake old-school, outdoor advertising. Here's why Groupon and Clear Channel have already signed up.  Read more

How Google Is Killing Organic Search

If your business depends on customers finding you in search results, you're in trouble--and it's likely to get worse.  Read more

4 Secrets for Marketing on Pinterest

Can't spend as much as you'd like to on marketing? Here's how one clothing company uses Pinterest to close the gap.  Read more

Grow Your Business by Buying Domain Names

Sometimes acquiring another domain is the cheapest way to increase leads and sales.  Read more

The Short Shelf Life of a Facebook Post

A new report reveals just how long your Facebook posts make an impact. Spoiler: It's probably a lot shorter than you think.  Read more

Is Your Customer a Mac or a PC?

You might want to find out: Orbitz shows higher-priced deals to Mac users because they tend to spend more. But be careful with the data you find.  Read more

Bonobos Founder: We Failed & We're Better For It

Entrepreneur Andy Dunn almost lost his e-commerce business to a major mistake. Find out how the company made a comeback.  Read more

Why Your Online Marketing Isn't Working

Attention spans have gotten shorter and the competition has only grown stronger. What are you doing to rise above the noise?  Read more

How to Comparison Shop the Cloud: 5 Tips

The cloud is cheap and easy to tap into--sometimes too easy. Make sure you get the right service and price with these tips.  Read more

How to Beat a Giant at Its Own Game

Can a database start-up go up against Oracle? Here are two reasons why this one has a fighting chance.  Read more

4 Lessons from Yammer's Success

Microsoft's acquisition proves tech start-ups are still hot. Want to be next? Learn from what David Sacks did right.  Read more

Is Your Business Too High-Tech?

Just because machines can do things faster and cheaper than your employees doesn't mean they should.  Read more

Facebook Ads: Deconstructing the ComScore Report

Critics claim that Facebook ads don't really work. Now Facebook is fighting back with data--but don't believe everything you read.  Read more

10 Things You Shouldn't Tweet

Here are the kinds of tweets that can kill your social media goodwill with customers, 140 characters at a time.  Read more

3 Easy Ways to Make Your Company Look Bad

Self-sabotage can come in many forms. Here are three of the most common blunders.  Read more

2 Things to Know Before Your Next Web Ad Campaign

Results can be mysterious at best and terribly disappointing at worst. Two industry insiders offer tips on improving your odds.  Read more

4 Tips to Build an Irresistible App

Catalog Spree developed the highest-ranked shopping app for the iPad. Here's how they did it.  Read more

Google+ Local: Finding Your Business Just Got More Social

The search giant just rolled out a new way for customers to find your company online. Here's what to expect.  Read more

Meeker Report: 3 Big Takeaways for Entrepreneurs

When former analyst-turned-VC Mary Meeker delivers her annual take on tech trends, the industry listens. Here's what her latest report means for start-up fou...  Read more

Build a Product Customers Will Buy: 5 Tips

You can't live without your product--but what about your customers? Five tips to ensure you're selling something people want.  Read more

Can This E-Commerce Site Charm Gen-Y?

Lot18's founders are hoping to strike gold again. This time, they're targeting young pop-music fanatics with Popdust.  Read more

Ad Campaign Smackdown: Facebook vs. Google

If you're still betting on display ads, here's where to go for more bang for your buck.  Read more

Can This Start-up Shake Up the Art World?

Consumers can already rent dresses, cars, and DVDs by the day. Why not fine art?  Read more

10 Time-Saving Apps for Moms

Give yourself a gift this Mother's Day: more time. These tools can help.  Read more

How to Find Your Next Great Idea

Sometimes it's smarter to ditch the dream of finding something brand new. Try riding someone else's wave instead.  Read more

Set Up an Online Business in Hours

Equipping a website to process credit card payments is hassle. Or it was, until Stripe and its 20-something founders came along.  Read more

Need Customer Service Help? There’s a Bot for That

Online customer service 24/7 can be hard to swing on a small business budget. But there is another solution.  Read more

Tech Bubble? Why It’s Different This Time

There's no question that we're in a start-up boom. But the power dynamics look very different this time around.  Read more

Leverage Big Data in Your Small Business: 5 Tips

Giant corporations use data analysis to fine-tune their marketing. So can you.  Read more

Are You Still Using Spray and Pray Pricing?

Most retailers still advertise on price, without any data to back it up. That's a race to the bottom--and you're not likely to win.  Read more

Customer Service Victim Turned Entrepreneur

Remember the guy who created the "United breaks guitars" YouTube video? Now he's turned his experience into a start-up.  Read more