Experimentation


Recent Experimentation Articles

Why Going 'Green' Won't Be Optional in the Future

The Honest Company co-founder Christopher Gavigan explains why cleaner, greener products won't be a competitive edge--they'll be the cost of entry soon.  Read more

The Secret to Getting More (and Better) Sleep

What if you could make better decisions, remember more, and get more done? It's possible, but you need more sleep. Here's how to get it.  Read more

Eric Ries: Whatever You Do, Make the Customer King

The Lean Startup author weighs in on the best ways to build momentum for a new company--and improve your product in the process.  Read more

8 Takeaways From Entrepreneurs at SXSW

A group of entrepreneurs share their insights from SXSW.  Read more

8 Business Principles That Never Go Out of Style

Want trendy, flavor-of-the-month management ideas? You won't find 'em on this list.  Read more

Paradox of Real-Time Data: No Time Left for Business

Up-to-the-minute updates were supposed to make you more efficient. What the heck happened?  Read more

Better Collaboration in 3 Steps

Engineers use the Agile method to build software more efficiently. You can use it to run your company more efficiently.  Read more

Innovation, Ninja-Style

Consumer Electronics Association head Gary Shapiro says small tech companies, when they're at their best, act like ninjas.  Read more

Office Gear to Last a Lifetime

Tired of low-end office gear that can't make it through the year? Make a better investment in these innovative products designed for maximum durability.  View slideshow

An Acquisition Without the Acrimony?

Lots of acquisitions lead to redundancies, lay-offs, and ultimately unhappy marriages. But they don't have to be that way.  Read more

Need an Idea? Try Reinventing the Obvious

There's a better way to pay for dinner--at least according to this start-up. The founders explain the origins of the idea.  Read more

Jerry Maguire Was Right

Two business owners decided to stop seeking wealth for its own sake and start putting their clients first. Here's what happened.  Read more

Got Funding? 7 Things to Do Now

It's too easy to lose focus after reaching this all-important milestone. Stay the course postfunding with these tips.  Read more

Too Big to Ignore: The Data Revolution

Data is changing business as you know it. Check out this excerpt from the forthcoming book, Too Big to Ignore: The Business Case for Big Data.   Read more

3 Reasons to Hold a Start-Up Contest

Think of it as part marketing, part market research. Here's why a launching a contest for other start-ups is a smart business move.  Read more

7 Qualities of Uber-Productive People

They work hard, and they work smart. But highly productive people also tend to think about their work differently from everyone else.  Read more

Whom You Sit Next to Matters More Than You Think

Chicago incubator 1871 operates on the assumption that brilliant tech ideas get better only when they're in proximity to others.  Read more

Report: Want to Sell More Apps? Cut Your Prices

A new report suggests that the fastest way to sell more apps is to start discounting. But there are some caveats.  Read more

Why You Should Freelance First

Test the waters before you sink your capital and time into a new venture you may not enjoy running.  Read more

Advice From the 23-Year-Old Who Said No to Mark Cuban

Want to scale quickly? Meet the young entrepreneur who did it after he turned down a $200,000 check on "Shark Tank."  Read more

5 Reasons to Get Your Hands Dirty

This exec spent nine months doing every job at his company before becoming CEO. What he learned helped him triple revenue in five years.  Read more

How to Automate Your Business for Fast Growth

Automation isn't just for corporate giants. Use these eight tips to get your business running more efficiently and effectively.  Read more

3 Tactics to Breed Innovation

Great ideas need adequate space to develop. Follow these three rules to make sure you stay out of the way.  Read more

One Practical Way to Upgrade Company Culture

For one day out of every month, don't focus on planning or executing anything. Focus on this instead.  Read more

Coming Soon: The Earth, Live From Space

Meet the scrappy young start-up aiming to be the first to offer streaming video of Earth from the International Space Station.  Read more

Surprising Way to Get Employees to Stay

How's this for counterintuitive? Maybe the best way to get employees to stick around is to encourage them to leave.  Read more

Train Yourself to Be an Optimist: 4 Steps

Optimistic people are happier, healthier, more successful, and have longer lives. You can be one of them.  Read more

Go From Employee to Entrepreneur: 4 Tips

Use the skills, industry knowledge, and contacts you have today to set your business up for success.  Read more

Groovy: New Communes Cater to Entrepreneurs

Forget peace and love. These communes aim to see what happens when smart entrepreneurs spend every minute together.  Read more

Hardware Wants to Be Free

Technology is getting cheap--so cheap, in fact, that gadgets alone may cease to be the moneymakers. Tech start-ups, take note.  Read more

Where to Invest Your Tech Budget

Before you decide how to spend your tech dollars, check out where other companies are investing.  Read more

3D Printing Has a Bright Future With Dark Problems

DIY gunsmithing is just one potential issue 3D printer companies must decide how to handle. But there are many more risks on the horizon.  Read more

Cars: The Next Big Advertising Platform?

Connected cars are taking mobile marketing to a whole new level. Here's what to expect.  Read more

3 Steps to Turn Around a Failing Company

"Turnaround King" Grant Cardone says you may think you know what's ailing your company--but you're almost certainly wrong.  Read more

7 Easily Avoidable Reasons Why Entrepreneurs Fail

You have no excuse not to see these potential hurdles coming--so don't let them trip you up.  Read more