Exploiting Idea Marketplaces


Recent Exploiting Idea Marketplaces Articles

3 Reasons to Hold a Start-Up Contest

Think of it as part marketing, part market research. Here's why a launching a contest for other start-ups is a smart business move.  Read more

Top 5 Start-up Acquirers of 2012

Large companies spent a collective $84 billion to buy tech start-ups last year. Check out who made the most deals and what motivated them.  Read more

Whom You Sit Next to Matters More Than You Think

Chicago incubator 1871 operates on the assumption that brilliant tech ideas get better only when they're in proximity to others.  Read more

Turn Customers into Your Best Salespeople: 4 Tips

If you're not using your best clients to pitch your brand, you're missing out on one of the most powerful resources you have.  Read more

How to Ride Another Company's Coattails

Lots of start-ups make their money by identifying other companies' biggest hits and developing complementary products. You can, too.  Read more

3 Tactics to Breed Innovation

Great ideas need adequate space to develop. Follow these three rules to make sure you stay out of the way.  Read more

Coming Soon: The Earth, Live From Space

Meet the scrappy young start-up aiming to be the first to offer streaming video of Earth from the International Space Station.  Read more

Surprising Way to Get Employees to Stay

How's this for counterintuitive? Maybe the best way to get employees to stick around is to encourage them to leave.  Read more

3 Must-Have Goals at Tech Trade Show CES

Adjust your goals and strategies at industry trade shows as your company's needs change.  Read more

Groovy: New Communes Cater to Entrepreneurs

Forget peace and love. These communes aim to see what happens when smart entrepreneurs spend every minute together.  Read more

Hardware Wants to Be Free

Technology is getting cheap--so cheap, in fact, that gadgets alone may cease to be the moneymakers. Tech start-ups, take note.  Read more

Where to Invest Your Tech Budget

Before you decide how to spend your tech dollars, check out where other companies are investing.  Read more

3D Printing Has a Bright Future With Dark Problems

DIY gunsmithing is just one potential issue 3D printer companies must decide how to handle. But there are many more risks on the horizon.  Read more

Cars: The Next Big Advertising Platform?

Connected cars are taking mobile marketing to a whole new level. Here's what to expect.  Read more

4 Tips to Expand Your Niche Business

The potential opportunities might be much bigger and broader than you think. Think outside your niche with these tips.  Read more

Biggest Tech Trends of 2012

After a year's worth of hardware and software news, these six developments are the ones to remember.  Read more

Why Didn't Fred Wilson (& Other VCs) Invest in 2012?

A handful of prominent tech VCs didn't make any early-stage start-up investments in 2012. Is it time for founders to worry?  Read more

4 Ways to Embrace Big Data

Here's a handful of useful tools to collect the kind of data you need to make better business decisions.  Read more

Is It Human Nature to Stifle Big Ideas?

Investors say they want big, bold start-up ideas--but their investments suggest otherwise. What's an entrepreneur to do?  Read more

Yelp's Jeremy Stoppelman: 'What the Hell Am I Doing?' 

When Yelp launched in 2004, Jeremy Stoppelman and his co-founder thought they were super geniuses. But the site flopped.  Watch video

The Next Big Thing in Ads

With the help of NFC-enabled smartphones, ads are getting even more interactive. But are they right for your company?  Read more

Windows 8: The Next Frontier for App Developers

Pundits are skeptical about the future of Microsoft's operating system, but there are three reasons why it's a big deal for software entrepreneurs.  Read more

Does Sex Sell, or Just Make Customers Impatient?

Researchers delve into the finer points of advertising: Do sexy ads have the right effect on consumers? Maybe not.  Read more

Why You Need to Choose New Heroes

It's great to have role models you admire--unless they're holding you back from reaching your true potential.  Read more

Is Your Start-up Built to Survive?

During and in the wake of Hurricane Sandy, a certain kind of start-up thrived. Here's why--and what you should learn from it.  Read more

6 TED Talks Every Entrepreneur Should Watch

A handful of sage speakers lay out research and advice business owners everywhere should heed.  Read more

What's Your App Worth? Here's How to Know

Check out some tools that will help you price your app--and sell it to the highest bidder.  Read more

5 Reasons Denver Is Hot for Start-ups

An affordable and laid-back alternative to Silicon Valley, the Mile-High City is building a vibrant start-up community.  Read more

Break: The Most Important Part of Breakthrough

Patterns and rules can be good. But sometimes you need to break them to create a breakthrough business.  Read more

WikiHow's Recipe for Success

The so-called 'hybrid' company looks like a nonprofit, makes money like a business, and serves the community like a government.  Read more

Want to Spy on Rivals? There's an App for That

Social media can offer lots of clues into your competitors' strategies. The trouble is capturing all that data. A new app promises to do it for you.  Read more

9 Tips to Turn an Idea into a Business

Here's a straightforward approach to analyze a product's potential and bring it to market.  Read more

13 Buzzwords to Stop Using

The first few times you say these phrases, you might sound 'in the know.' But the road to pretentiousness--and silliness--is a short one.  Read more

3 Reasons Your Start-up Should Tackle Really Big Problems

It's certainly not an easy entrepreneurial path, but one VC says there's never been a better time to pursue big ideas that solve thorny problems.  Read more

Long Before the IPO: Shutterstock's Formative Decision 

To sustain a business, Shutterstock CEO Jon Oringer had to balance his price for photos with his payment to photographers.  Watch video