Exploiting Idea Marketplaces


Recent Exploiting Idea Marketplaces Articles

The Best (and Hardest) Way to Start a Company

How to live the entrepreneurial dream while minimizing your risks and maximizing your success. (Warning: This ain't easy.)  Read more

9 Qualities of Remarkable Entrepreneurs

What separates the best from everyone else? (Hint: It's not about the money.)  Read more

How to Find Your Next Great Idea

Sometimes it's smarter to ditch the dream of finding something brand new. Try riding someone else's wave instead.  Read more

One Surprising Way Apple and Google Excel

Sure, they create innovative products. But these companies outdo their competitors in another, very important way.  Read more

What's Wrong With the Lean Start-up

It sounds like straightforward enough advice to build a better business, but the approach has serious flaws.  Read more

5 Laws of Business You’ve Never Heard Of

If Isaac Newton had studied companies, he would have discovered these principles that govern how managers work.  Read more

4 Embarrassing Yahoo Mistakes to Avoid

A CEO with false credentials is only the latest blunder the company has made. Check out the others--and how to avoid them.  Read more

Best Online Marketing Trick? Go Offline

An online dating service got more than 100,000 sign-ups using posters and fliers. Here's how they did it.  Read more

25 Signs Your Ego Is Out of Control

A healthy dose of self-confidence is a very good thing for an entrepreneur... until it's not.  Read more

Can Bonnaroo's Creators Build an Epic Foodie Festival?

It's the first year the Great Googamooga festival in Brooklyn puts the spotlight on dozens of local chefs and craft food-and-drink makers. If "food is the ne...  Read more

6 Pointers from the Man Who Invented the iPod

Tony Fadell led the team that created the first 18 iterations of the iPod (and the first three of the iPhone). Here he describes his creative process.  Read more

Inside the World’s Biggest Tech Meetup

Not Silicon Valley or Boston. Not New York or Tel Aviv. A city without much reputation for innovation had 1,100+ people RSVP for a two-hour pitch Meetup. Her...  Read more

Timing Your Launch: 4 Rules

The best ideas are worth nothing if you bring them to market too early or too late. Here's how to get the timing just right.  Read more

Tech Bubble? Why It’s Different This Time

There's no question that we're in a start-up boom. But the power dynamics look very different this time around.  Read more

The Watch That Raised $8 Million on Kickstarter 

Eric Migicovsky created Pebble, a watch that syncs with Android or iPhone apps, and crowdfunded more money from ordinary individuals than any other Kickstart...  Watch video

Best Career Advice for Aspiring Entrepreneurs

Step No. 1: Forget the idea that great entrepreneurs drop out of school. (Some do, but most don't.) Then follow this simple plan.  Read more

What CISPA Could Mean for Start-ups (and You)

The proposed bill aims to fight cyber attacks by giving the government access to customer data. But at what cost?  Read more

5 Ways to Survive the Worst Days

One day you're on top, the next you couldn't feel lower. Entrepreneurs share their tips for getting through dark days.  Read more

Leverage Big Data in Your Small Business: 5 Tips

Giant corporations use data analysis to fine-tune their marketing. So can you.  Read more

Are Your Prices Too Complicated?

Maybe customers don't care exactly how much you're charging--they just want to know why.  Read more

4 Steps to Innovate the P&G Way

Don't have the $2 billion R&D budget of P&G? Not to worry. CTO Bruce Brown says any company can master this process.  Read more

Want to Build a Business to Last? Here’s the Secret

Google, Apple, Amazon, and Facebook all know the strategy. Here's how you can make it work for your business.  Read more

Are You Still Using Spray and Pray Pricing?

Most retailers still advertise on price, without any data to back it up. That's a race to the bottom--and you're not likely to win.  Read more

Become an Entrepreneur--No Idea Required

You get a salary, equity, mentors, and more. An inside look at how a San Francisco 'foundry' plans to build the next killer start-up.  Read more

Greek Start-ups? Nope, That's Not an Oxymoron

A new event aims to nurture Greece's small but growing entrepreneurial ecosystem, despite the country's dire economic woes.  Read more

Have Brand, Will License: 9 Tips to Do It Right

Think you've got a brand with a life of its own? Make these smart moves now.  Read more

Should You Shack Up With Your Start-up Team?

You already spend all waking hours with your staff. Moving in together--if you can handle it--could save you serious cash.  Read more

4 Harvard Start-ups to Watch

A look at the latest batch of winners--and promising ideas--from Harvard University's storied business plan competition.  Read more

Most Exclusive Tech Conference Ever?

Founders Fund, a venture capital firm, invited engineers and budding entrepreneurs to an all-expenses-paid trip to Hawaii. And you probably weren't invited. ...  Read more

Patents? You Don't Need No Stinking Patents!

Your No. 1 job is to get to market and start making money. Here's why protecting your IP should stay off your to-do list.  Read more

Customer Service Victim Turned Entrepreneur

Remember the guy who created the "United breaks guitars" YouTube video? Now he's turned his experience into a start-up.  Read more

Zuckerberg Has a Sugar Daddy. Do You?

Even a 20-something billionaire could use a little help. He just got it from Microsoft--via a huge heap of AOL patents.  Read more

When Old IP Comes Back From the Dead

Deceased rapper Tupac Shakur came back to the stage via hologram. What does that have to do with your IP strategy? Plenty.  Read more

Box: Can It Stop a Goliath Named Google?

If the rumors are true, Google will launch a cloud service that aims squarely at Box. Does the start-up have what it takes to survive?  Read more

Is Your Business Going Through Puberty?

You know those awkward growing pains? They happen to companies, too. Prepare for the inevitable changes with these tips.  Read more