Exploiting Idea Marketplaces


Recent Exploiting Idea Marketplaces Articles

Have Brand, Will License: 9 Tips to Do It Right

Think you've got a brand with a life of its own? Make these smart moves now.  Read more

Should You Shack Up With Your Start-up Team?

You already spend all waking hours with your staff. Moving in together--if you can handle it--could save you serious cash.  Read more

4 Harvard Start-ups to Watch

A look at the latest batch of winners--and promising ideas--from Harvard University's storied business plan competition.  Read more

Most Exclusive Tech Conference Ever?

Founders Fund, a venture capital firm, invited engineers and budding entrepreneurs to an all-expenses-paid trip to Hawaii. And you probably weren't invited. ...  Read more

Patents? You Don't Need No Stinking Patents!

Your No. 1 job is to get to market and start making money. Here's why protecting your IP should stay off your to-do list.  Read more

Customer Service Victim Turned Entrepreneur

Remember the guy who created the "United breaks guitars" YouTube video? Now he's turned his experience into a start-up.  Read more

Zuckerberg Has a Sugar Daddy. Do You?

Even a 20-something billionaire could use a little help. He just got it from Microsoft--via a huge heap of AOL patents.  Read more

When Old IP Comes Back From the Dead

Deceased rapper Tupac Shakur came back to the stage via hologram. What does that have to do with your IP strategy? Plenty.  Read more

Box: Can It Stop a Goliath Named Google?

If the rumors are true, Google will launch a cloud service that aims squarely at Box. Does the start-up have what it takes to survive?  Read more

Is Your Business Going Through Puberty?

You know those awkward growing pains? They happen to companies, too. Prepare for the inevitable changes with these tips.  Read more

How to Create a Viral Campaign (Hint: You Can’t)

Whether or not your marketing takes off--and takes on a life of its own--isn't really up to you. But you can set yourself up for success.  Read more

3 Cloud Services That Make Work Easier

Protect yourself against data loss, security blunders, and--that real productivity killer--inefficiency.  Read more

Google Glasses: The Future of Work?

Four ways augmented reality technology could change the way you work.  Read more

7 Signs You’re Not Entrepreneur Material

Finally ready to take the plunge? Don't--if any of these signs look familiar.  Read more

Save a Struggling Business: 8 Tips

Starting a company from scratch has its appeal, but fixing a broken company can be more profitable... and satisfying.  Read more

The Worst Kind of Question You Can Ask

Stop sucking all the creativity out of the room. When you want ideas and feedback, don't ask for them like this.  Read more

12 Ways to Attack Any Challenge

Stuck in a rut? Need to accomplish the impossible? Step right up. Here's how to get started.  Read more

There's No Way Instagram Is Worth $1 Billion

The start-up may have pulled down a billion-dollar payday, but that doesn't mean it was worth it.  Read more

Where to Find Great Talent: 5 Contrarian Ideas

You can hire the best, even if you're on a budget. You just need to know where to look.  Read more

Facebook & Instagram: Why You Should Care

What does the $1 billion acquisition have to do with you? A look at the dangers of hitching your company to one particular platform.  Read more

5 Things Remarkable Bosses Never Do

What you don't do can sometimes make a bigger impact than what you do.  Read more

How Not to Crash & Burn in Business

Running a business is like flying a plane: Lots of decisions to make and zero time to analyze them. Improve your gut instincts with these tips.  Read more

6 Ways Successful People Stand Out

Substance trumps style in the long run. Here's how to make the kind of impression that lasts.  Read more

Power of the Quiet Entrepreneur

Why you don't have to be loud to be a great leader.  Read more

Without This Skill, You Won't Succeed

It doesn't matter what industry you're in. This is the one thing all successful people know how to do well.  Read more

The Pinterest Effect

Starting to see more photos arranged in grids? Here's a look at why the Pinterest look is taking over web design.  Read more

Why Nice People Will Sabotage You

How to keep quiet politeness from killing your sales, marketing and probably your business.  Read more

5 Smart Moves to Steal from the Tech Industry

Strategies every start-up and small business can take from Apple, Facebook, Google, and other leaders in high tech.  Read more

4 Brilliant Video Marketing Campaigns

Having trouble dreaming up a new Web campaign for your product or service? Borrow some ideas from these viral videos.  Read more

6 Major Tech Innovations for 2012

These trends could make for huge opportunities--or huge disruptions to your business. Either way, they are ones to watch.  Read more

Should You Pay to Launch to a Crowd?

Tech entrepreneurs flock to pricey events for the networking and the potential prize money. But there are cheaper ways to launch to the masses.  Read more

Why the Best Product Doesn't Always Win

Entrepreneurs often think only the best product will let them succeed. But sometimes 'best' isn't what your customers really want.  Read more

Why 'Idea' Should Be a Verb

Ideas without action aren't ideas--they're regrets.  Read more

Note to Tech Start-ups: Cool Products Aren’t Enough

A hot mobile app that gets attention does not a company make. A better way: Build what people want and find a way to make it pay.  Read more

Can This Company Become the New Disney?

Rovio, the maker of the wildly popular Angry Birds game, has stolen a few pages from Disney's playbook. And it just might work.  Read more