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Feb 27, 2013

Top 10 "How to Sell" Books of All Time

 

1. Spin Selling

Finally, this is the book that turned selling from an art into a science. While other sales books are heavy with anecdotes and assumptions, Neil Rackham examined hard evidence of actual sales performance and codified what works--and what doesn't--in real world sales situations. A must read for everyone who sells.

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Geoffrey James writes the Sales Source column on Inc.com, the world's most visited sales-oriented blog. His newly published book is Business to Business Selling: Power Words and Strategies From the World's Top Sales Experts. @Sales_Source