He did not invent the fast-food business or even the system for which McDonald's became famous. But Ray Kroc was able to bring to scale his operation in a way that few entrepreneurs could rival.
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He conquered a niche, then brought it mainstream. He was one of the first American entrepreneurs to source product in Asia. And he created a brand that inspired one of the greatest logos and slogans of all time.
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Jeff Bezos is an e-commerce pioneer who started Amazon.com to sell books, and expanded into just about everything else.
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He saw globalization coming before almost anyone, pioneered modern branding, and left his mark on the Manhattan skyline.
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She brought multi-level marketing mainstream, turned employee recognition into a branding exercise, and spoke up for work-life balance.
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Known widely as the father of management, Peter Drucker formulated many concepts about business that we now take for granted. On the 100th anniversary of his... Read story
Not only did he build one of the largest automobile manufacturers, he set in motion a series of changes that would change society as a whole. Read story
A master marketer, he built Coca-Cola into a global giant by lavishing free samples on pharmacists and consumers, securing the earliest celebrity endorsement... Read story
By assembling a grassroots sales force, this pioneering African-American entrepreneur built a multimillion-dollar enterprise in the Jim Crow era. Read story
She invented the Barbie Doll (and Ken too), and then reinvented the way national brands advertise their products. Read story
How Tony Hsieh uses relentless innovation, stellar customer service, and a staff of believers to make Zappos.com an e-commerce juggernaut -- and one of the m... Read story
He made the Internet popular, squared off against Microsoft, and then became one of the smartest chroniclers of his entrepreneurial era. Read story
Marilyn Carlson Nelson is the leader of one of the largest privately held companies in the country, Carlson Companies, with sales of nearly $40 billion do... Read story
Mark Zuckerberg created a virtual town square for Generation Y. Is his business really worth $2 billion? Read story
How Jake Burton went from teen snowboarder to snowboarding mogul. Read story
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