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Creating the Lean Startup
How Eric Ries developed a scientific method for launching profitable companies Read more
Growth Strategies
Time to Change Your Strategy?
If a competitor offers its product for free, should you do the same in hopes of increasing market share? Read more
How to Target the Right Market
Fun and Function’s products for special-needs kids were a hit with parents. Was it time to target the larger schools market? Read more
In China, Go Big or Go Home
Michael Lee is on the verge of becoming the first American entrepreneur to build big in the world’s most populous country. Read more
Leading With Creativity
Jen Bilik, founder of the stationery and gift business Knock Knock, considers herself the company's "creative monarch." Read more
Growth Strategies topics:
Recent Growth Strategies Articles
4 Reasons Business Partnerships Fail
Keep your eyes open for these red flags; they could make a partnership go off the rails. Read more
What You're Not Doing to Maximize Profit (But Should Be)
If you don’t know which products create the most value for your business, you’re probably missing out on key growth opportunities. Read more
What Makes a Company Resilient?
You can't stop really bad things--like Sept. 11th--from happening, but you can be prepared for them. Here are 7 ways. Read more
Redbox's Smart Move: What You Can Learn
The company's movie streaming deal with Verizon is a classic adjacency move that leverages the brand while limiting the risk. Read more
6 Steps to Define Your 'True North'
Identifying your business’s one true objective will provide a strong foundation for all strategic decision-making. Read more
Want to Expand Your Business? Enter the Fab.com Economy
Fast-growing Fab.com joins the expanding list of flash sales sites that are putting the spotlight on small designers. Watch video
Score Your First Big Account
To grow, your business needs to reel in the big fish. Here's how I transformed my tiny business into one of the best-known PR firms in the United States. Read more
How to Be Small and Scrappy — and Win
When you're up against some of the biggest competitors in the industry, you need to learn to play the game differently. Read more
How to Get Rich on Government Work
For many female business owners, the shortest route to a million in revenues runs through Washington. Read more
Get an Offer That's Just Right
Finding the perfect investor can be a Goldilocks-type challenge. Here's how one company found that 'just right' investor. Read more
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