Strategy


Recent Strategy Articles

Here's When Your Start-up Becomes Fun 

After you've struggled to grow your business, entrepreneur Les McKeown says there comes a stage when morale is high and you've found your sales sweet spot. H...  Watch video

You Must Get Every Single Detail Right 

Richard Branson talks about how he managed to make Virgin Atlantic a success--when he started as an underdog.  Watch video

Bring Order to Chaos: The Key to True Growth 

Entrepreneur Les McKeown says the growing complexity of your business requires someone put systems and processes in place.  Watch video

Don't Grow Your Business Into Failure

Growth is good, right? For the most part, yes, but too much growth can doom a business. Here's how to avoid that peril.  Read more

Getting Ready for Growth

Here's the challenge: Look to the future, but also stay focused on the present.  Read more

Attention Start-ups: Big Corporations Want to Work With You

How young businesses can develop relationships with companies such as Nike and Pepsi.  Read more

Les McKeown: Everything You Need to Know to Grow Your Company 

Serial entrepreneur Les McKeown reveals a detailed strategy for growing your company and creating an internal culture that is efficient and fun.  Watch video

The Sky Is Not the Limit 

Richard Branson talks about fundamentals: Why is he in business and what does he hope his company will do for the world.  Watch video

Building an Online Community: The Barn-Raising Strategy

If you build it, they will come? Think again. Building a strong and vibrant community online takes more than a "Field of Dreams" approach. In fact, that look...  Read more

The Way I Work: Ken Grossman, Sierra Nevada

Ken Grossman has built Sierra Nevada into one of the largest craft brewers in the country. But he still makes time to take a few of his 650 employees to lunc...  Read more

Katie Holmes Gives a Hair-Care Brand a Makeover

Actress Katie Holmes on her role as part-owner and spokesperson for Alterna.  Read more

Do More Business With Fewer Salespeople

Most people, even salespeople, hate to sell. Here are three ways to increase your business while decreasing your sales pain.  Read more

Should You Give Up Equity for the Sake of Growth?

It's generally better to fund growth with cash flows from operations. But here are six cases when you should consider outside equity capital.  Read more

3 Horizons of Business Building

Growing a business is a journey. Each step requires a different level of investment and a unique skill set.  Read more

An Offer Too Good to Refuse?

Vizify got a high-visibility chance to work with Twitter. Was it a golden opportunity or the start-up's road to ruin?  Read more

Don't Let Your Breaking Point Upend Your Goals

This business has grown so well that the owner can't take it anymore. Should he hire an expensive manager?  Read more

Build the Relationship That Could Save Your Business

When credit was tight and this CEO needed to build out his franchise business, a carefully cultivated relationship with his bank saved the day.  Read more

5 Best-Kept Secrets About Enterprise Software

And you thought SaaS wasn't sexy. Well, you're wrong. I've been investing in the "uncool" business-to-business space, and it's taught me not to doubt its pot...  Read more

From America to Russia, With Love

Two Russian immigrants built $19 million-company BayRu, an eBay-like e-commerce website that sells goods only in Russia.  Read more

4 Reasons Why Big Brother Is Your Friend

With Mr. Big Data watching your every move, it will be increasingly more important for small businesses to manage their own customer information.  Read more

Eyeing Emerging Markets? Think Micro, Not Macro

About 440 cities are on track to deliver almost half of global GDP growth. Now's the time to get more granular with your emerging marketing strategy.  Read more

What Your Business Can Learn from the NCAA Tournament

How would your company fare in a March Madness-style competition? Here are a few tips on how underdog companies can compete against even the biggest competit...  Read more

Colossal Riches to Rags Entrepreneurial Story

David Siegel, CEO of Westgate Resorts, reveals a few things about why bigger is not necessarily better and how to keep your growing business from crashing.  Read more

What's the Advantage of Going Public? 

John Mackey, CEO and founder of Whole Foods, talks about growth and going public.  Watch video

Canada: The Next Start-up Frontier?

With its new Startup Visa program, Canada's hoping to lure foreign entrepreneurs. But what do start-ups stand to gain by heading north?  Read more

New Life for Old Brands

Finding new opportunities in reviving classic products.  Read more

Freshii Founder's 5-Part Operating Manifesto 

Matthew Corrin, CEO of Freshii, explains the basic principles that guide his restaurant business operations.  Watch video

Now This Is a PR Crisis 

John Mackey, Whole Foods CEO and founder, talks about when he was investigated by the FTC and slammed in the national press for weeks.  Watch video

Want to Improve Your Business? Talk to Your Vendors

I find some of the best new ideas come from the companies I already work with.  Read more

Strategizing How to Grow Your Company? Ask 2 Questions First

Lessons from how founder and CEO Jim McCann scaled $330 million (market cap) 1-800-Flowers.com.  Read more

Making Tough Decisions: What I've Learned

An entrepreneur talks about tough choices, saying no, and embracing change.  Read more

Why Web Companies Have Trouble Making Money

Why can't some of the most popular start-ups on the Web translate users into dollars?  Read more

Should You Build an Adjacent Business?

As an entrepreneur, you are always looking to build the next thing. Here's how one successful healthcare CEO is looking to grow beyond her core business.  Read more

Move Innovation Beyond Product Design

Just because you've implemented a system doesn't mean your work is done.  Read more

When Family Ties Lead to Growing Pains

The younger generation is taking over, but the founding father is averse to their growth strategy. Is an outside investor the answer?  Read more