How to write a business plan that will help you obtain financing, arrange strategic alliances, attract key employees, and boost your confidence.
Though many successful companies have been started without the benefit of a formal business plan (see "Seat of the Pants," October 2002), it can be an essential factor in the birth and growth of your company. A good business plan will help you obtain financing, arrange strategic alliances, attract key employees, and boost your confidence. It sells your company to the world and gives you direction as the world answers back.
From the table of contents to the financial tables, a business plan covers a lot of ground. How can you make your executive summary stand out? How much detail is appropriate when outlining your marketing strategy? What is the best way to present the financial projections? Here are Inc.com's best resources to help you create each part of your business plan.