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7 Things You Need to Know Today

A roundup of the day's news curated by the Inc. editorial team to help you and your business succeed.
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1. Commercial Rent Outlook

If you're planning to expand your office space in the next year or two, lock in a low rent now. In the first quarter of 2014, U.S. businesses added 9.8 million square feet of commercial office space, the most of any quarter since 2007, according to a report from real-estate data firm Reis Inc. (And landlords jacked up the rent 0.7 percent to $29.28 per square foot). A sign of economic recovery? Not quite. Throughout much of the 2000s, occupied space routinely grew by 12 million to more than 20 million square feet a quarter.--Wall Street Journal

2. The Makings of a Bad Yelp Review

Next time you get slammed on Yelp, consider the writer's circumstances. A new study coming Wednesday reveals that the size and racial makeup of a city, the price of a meal, and even the weather can skew the quality--and quantity--of online restaurant reviews. What's more, online reviewers are more active in July and August, the researchers said, although those reviews tend to be far less flattering.--New York Times 

3. The New Workforce

Robots teaching robots? It's happening. For now, it's just PacMan, but take note, HR pros: the goal is to create machines that could "train people in a more human-like, thoughtful way."--PopSci

4. Hotel Airbnb

For companies in the sharing economy, forking over municipal taxes may be in your future. Airbnb has agreed to collect 14 percent hotel tax in San Francisco--and New York City may be next.--Gigaom

5. Get Your Baby Ads On

Good rule of thumb if you want to make an ad go viral: incorporate babies. Bottled water company Evian released another iteration of its five-year-old "baby & me" campaign, which includes the original "roller babies" that set a record in 2011 for most-viewed ads of all time with 75 million views. The newest one features Spiderman and Spiderbaby in a dance-off around the city.--Business Insider 

6. A High-Profile Poaching

Uber's hire of Lars Fjeldsoe-Nielsen, Dropbox's now-former mobile exec, should be yet another signal for businesses to get a strong mobile strategy asap. Your competitors are doing the same.--Re/code

7. On Religious Freedom

Mozilla CEO Brendan Eich has been facing repeated calls from critics to step down after it came to light that in 2008 he made a donation to an anti-gay marriage proposition in California. But in a recent interview he told CNET that he will stay on board, saying that, "Beliefs that are protected, that include political and religious speech, are generally not something that can be held against even a CEO."--CNET

Last updated: Apr 2, 2014




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