TradeKing

TradeKing's business model

TradeKing is a nationally licensed online stock and options brokerage firm offering simple, low trading fees ($4.95 per trade plus $.65 per option contract) with no hidden costs or account minimums. A pioneer in integrating new financial social media as part of its innovative online equities, options trading, and fixed-income trading platform, TradeKing earned five stars in customer service in the June 2009 SmartMoney Broker Survey.