Innovation


Recent Innovation Articles

DIY Publicity: 13 Things to Do Now

If promoting your company is your task and yours alone, here's your to-do list.  Read more

Why Your Hiring Process Is Fatally Flawed

You ask a ton of questions. Your process is exhaustive -- and exhausting. And that might be your problem.  Read more

7 Rules for Bootstrapping a Business

Your task: Build something people want, minimize your risk, and maximize your chances for survival. Here's how.  Read more

4 Ways to Sell Unsexy Products

Got a great product that's all steak and no sizzle? Road ID co-founder Edward Wimmer on how to craft the killer pitch.  Read more

Why Single-Minded Obsession Sells

You've heard the advice, 'do one thing -- and do it really well.' Check out these companies that take the obsession to a whole new level.  Read more

Selling the Stories Behind the Goods

In New York City, a new exhibition-slash-retail space is hoping to help fledgling businesses introduce their stories--and their products--to the public.  Read more

Sh*t Entrepreneurs Say

Maybe you don't say any of these things... but you know people who do.  Read more

Are You Selling to the Right People?

If you're selling a big idea, you need to be having conversations with a big thinker.  Read more

Are Your Employees Stealing From You?

The average business loses 6 percent of revenue from employee theft. How to make sure it doesn't happen at your company.  Read more

Why Innovation Needs Academia

It's in style to dismiss business school, and higher education in general, as unnecessary. But our company wouldn't exist without it. Here's why.  Read more

Is it Time to Pivot? How to Tell

"Pivots" come in all shapes, sizes and varieties. How to see a course correction coming.  Read more

The 6 Biggest Reasons You’ll Fail

Can you set out to fail? Yes, in fact, you can -- if you do one of the following things.  Read more

Start-up Marketing: Go Big or Grassroots?

With a $5,000 monthly budget, Buyosphere cofounder Tara Hunt has a dilemma. How would you spend it?  Read more

When Did Being Nice Get So Complicated?

Giving back to the community is harder than it looks. What would you do in a situation like this?  Read more

Tony Hsieh's Excellent Las Vegas Adventure

In which our hero, flush with $400 million from the sale of his company, attempts to reinvent his city, Zappos-style.  Read more

May the Best Business Win

Innovation contests can spur new products, and boost worker morale. Are you up for a challenge?  Read more

Starting Over

Sometimes, the best way to improve something is to begin again from scratch. Even if it's your top-selling product.  Read more

Tapping the Prison Market

It's one of America's fastest-growing and most innovative markets. Here's how one California company tapped it.  Read more

The Way I Work: Jennifer Hyman, Rent the Runway

"I usually end up running around the city like a crazy person in 4-inch heels," she says.  Read more

Start a Killer Restaurant: 6 Tips

Advice from a white guy in Texas who became an award-winning sushi chef and restaurant owner.  Read more

How Google Made Its Money

Google earned nearly $38 billion in 2011 revenue. Here's how -- and why you should care.  Read more

10 Lies Never to Tell Investors

All the confidence in the world won't convince a VC these statements are true. Here's why these 10 fibs hurt you -- and what to say instead.  Read more

Think Bigger: Ideas That Sell

Big ideas can help you sell complex solutions. Here's how to get a buyer to understand a changing market.  Read more

Competitors Who Bully -- and How to Fight Them

Bigger, wealthier rivals can and will stack the deck against you. And they will involve lawyers. How will you respond?  Read more

How to Make a Brilliant Mistake

The difference between a great company and a mediocre one isn't whether it avoids mistakes. It's how much it learns when it makes them.  Read more

What's Going On In Your Customer's Head?

Use these nine techniques to account for how your customer's brain could be wired, and seal the deal.  Read more

Why Startup Weekend is Entrepreneurship’s Democratizer

Co-founder Marc Nager reveals why the Startup Weekend model fosters the most innovative ideas.  Read more

How to Excel at Anything

Hit a performance wall? Here are four ways to break through it.  Read more

Differentiating Her Business Idea 

The founder of Spanx developed her idea for a year before she mentioned it to friends or family.  Watch video

Sara Blakely Dared To Ask, "Why Not?" 

How Sara Blakely, founder of Spanx, took $5,000 and an idea for footless pantyhose, and turned it into a multi-million dollar women's undergarment business.  Watch video

How Spanx Got Started 

Sara Blakely on how she came up with the idea for Spanx footless pantyhose.  Watch video

The Creative Capital Advantage

For the entrepreneur, creative capital can be the catalyst to compel investors to sign on earlier in the start-up process.  Read more

5 Innovations That Will Make Your Smartphone Smarter

Mobile devices have come a long way in the last few years, but big advancements are coming soon.  Read more

16 Cool Coworking Spaces

They're affordable, full of start-up geeks like you, and way cooler than any office you could afford.  View slideshow

Outsourcing Don'ts Learned From Apple

The company's latest supplier responsibility report is out. And it's something every entrepreneur wanting to outsource should read.  Read more