Internet and Online Business


Recent Internet and Online Business Articles

The Future of Job Interviews

With HireVue on-demand interviews, Mark Newman helps more applicants make a personal impression, and employers "meet" far more candidates.  Read more

9 Scientifically Proven Ways to Build Followers on Twitter

Georgia Tech researchers examined 500,000 tweets over 15 month to find the formula for building a Twitter following.  Read more

6 Best Things Companies Do on Facebook Today

Here's how to use a Facebook page to build your brand.  Read more

Test the Performance of Your Homepage: 3 Tips

Your homepage may be the hardest working page on your website, so make sure you know what's working and what's not.  Read more

Why Helping Others is Good Business

You're more likely to succeed as an entrepreneur if you're motivated by helping solve other people's problems, not your own.  Read more

5 Worst Things Companies Do on Facebook Today

When you're using a Facebook page to build your brand, be sure not to make any of these egregious mistakes.  Read more

Google's Penguin 2.0 Update: What You Need to Know

How to align with, rather than battle against, Google's latest algorithm update.  Read more

6 Ways to Make Your Story Go Viral

How do you get people talking about your product or idea? It's less unpredictable than it seems.  Read more

Paid Search and E-commerce: 4 Things You Should Know

If you have a paid search program or plan to launch one soon, use these four tips to optimize your campaigns.  Read more

Why Timing Is Everything

How to identify good timing and make the most of the opportunities it presents.  Read more

Cheat Sheet for New Google Plus Features

Here are all of the new and classic features of Google Plus all in one cheat sheet.  Read more

8 New Tech Companies to Watch

These start-ups offer innovation in many forms: better data visualization, a hardware solution for better security, and more.  Read more

Why Social Media Isn't the Problem. You Are

Flash-sale sites offer a broader business lesson in what a lot of negative feedback means on social media.  Read more

Social Media vs. Having a Life: 3 Ways to Strike a Balance

Yes, Virginia, it is possible to stay connected to social media without it taking over your life. Here's how.  Read more

Build Trust and Authority in Google Search

Here's what you need to know about Google's Hilltop algorithm and how to use it to your advantage.  Read more

All Signs Point to 2014 Twitter IPO

With 2014 revenue projects nearing $1 billion, analysts expect a public offering. Turns out, Twitter is putting all the right wheels in motion to IPO in a year.  Read more

Why You Shouldn't Trust Hootsuite's Auto-Scheduler

Marketers can't trust predictive algorithms unless they understand exactly how they are built.  Read more

Dislike: How Not to Treat Your Customers on Facebook

The two owners of Amy's Baking Company Boutique & Bistro clearly need some training in social media. Here's what they got wrong.  Read more

YouTube Subscriptions: New Revenue Stream for Your Brand?

The world's biggest video site will start charging viewers to watch some premium content. Here's what it could mean for your business.  Read more

New Start-ups: Here's Your Digital To-Do List

You already know you need a robust Web presence for your business. What other tech steps do you need to take to get established? Read this handy list.  Read more

Company to Watch: Joor

Joor lets retailers order wholesale fashions with a click. Check out more about this start-up's stellar growth.  Read more

If You Can Only Do One Thing With Social Media, Make It This 

Here's how Dave Kerpen, the CEO of Likeable Local, recommends you get started with Facebook, Twitter, and LinkedIn.  Watch video

3 Tricks to Get in Your Customer's Head

When it comes to launching a digital product, knowing your customer is key. Here are three strategies.  Read more

7 Ways to Create an Awesome LinkedIn Group

If this guy can build a thriving group on industrial water treatment (no, really), you can be master of your own niche on LinkedIn.  Read more

For $160 per Minute, You Can Call Mark Cuban for Advice

Inc.'s John Brandon tries out two online services that let you pay to chat with top business experts.  Read more

Should Facebook Pay You for That Status Update?

A Skimmer's Guide to Who Owns the Future? , by Jaron Lanier.  Read more

Evan Williams's Start-up Secret: Just Hang On

The co-founder of Twitter and Medium, perhaps best known as @Ev, explains the power of conviction when starting a company through tales of his ups and downs ...  Read more

Why Real-Life Relationships are Key to Social Media Success

Don't stop at 140 characters and thumb-ups. Your online relationships should impact your real-world business--for the better.  Read more

Senate Passes Online Sales Tax Bill

We're one step closer to mandatory online sales tax collection. Next, the bill moves to the House.  Read more

Rob Lowe and a Business for the 'Established Man'

The Parks and Rec star dives into start-up life as a partner at InsideHook.  Read more

Inbound Marketing Is No Panacea

Inbound marketing is a tool in your toolkit rather than a replacement for traditional sales and marketing.  Read more

4 Ways to Market With Online Photos

Here's the skinny on new services that make it easier to use images to promote your brand online.  Read more

Is Social Media Advertising or PR?

PR excels at messaging, but advertising focuses on results. So where does that leave your social media marketing?  Read more

Are You Punishing Perfectly Good Job Candidates?

Sure, you can find out what your candidate was like five years ago. But maybe you shouldn't care.  Read more

7 Things Marketers Should Know About Tumblr

As the 32nd most popular website in the world, Tumblr is a big opportunity. But you can't approach it as you would other marketing strategies.  Read more