Internet and Online Business


Recent Internet and Online Business Articles

How do I integrate a seamless advertising and marketing campaign on a tight budget?

Marketing Advertising mentor Lisa H. Buksbaum offers suggestions for building and promoting an effective Web site, and reaching potential customers.  Read more

Local Portals Mean Big Business

Local portals provide direct access to consumers wanting to do business locally.  Read more

Prepare a Strategy for Your Web Site

Answer these strategic questions to help define your Internet strategy.  Read more

Untangled Web: Control Spider Access to Your Site

You can control robot access to your site by using a robots.txt file. Consider it to be an extremely important part of hosting your Web site, and author it w...  Read more

How to Catch a Fraudulent Transaction

Reduce the risk of fraudulent transactions by following these five directives for verifying online orders.  Read more

Dedicated Hosting Essentials

Here are five factors to consider when choosing a host for your dedicated server.  Read more

Stream QuickTime From Your Web Page

The embedding process for streaming QuickTime is explained and links to tutorials are provided.  Read more

Your Merchant Account: Quick and Easy

This checklist provides the minimum prerequisites required by many banks and account providers for establishing a merchant account.  Read more

What Products Should I Sell?

Too many people make the mistake of selling only the products they like, and others sell only the coolest things they can find. There are better ways to dete...  Read more

Measure Your E-Mail Marketing Results

Learn how to measure response rates to e-mail marketing.  Read more

Are You Defending Your Transaction Data?

It's easier to review your data security than you think. Workz.com outlines questions you need to focus on.  Read more

Affiliate Advertising: Friend to the Bottom Line

How do you buy banner ads at a price that will add to your Web site's bottom line? Through the proper use of affiliate programs.  Read more

The On-Line Gourmet

Enjoy fine dining? Our panel of well-fed CEOs rates Web sites geared for the bistro-loving business traveler.  Read more

Are You Dedicated to Your Web Site?

Do you need a dedicated server? How do you choose a host? Here are some guidelines to help you decide.  Read more

Get in Gear Without the Latest Tools

According to the author, when it comes to doing business on the Internet, it's better to start with a low-end solution and build up than to do nothing.  Read more

The Bite, the Snack and the Meal

Tips for writing for the Web include creating a compelling headline, a concise summary, and useful links.  Read more

5 Home Page Essentials

Make your home page do what you intended it to do -- earn money, build community, and disseminate information.  Read more

Should You Outsource Your SEO Campaign?

If you are considering keeping your search engine optimization campaign in-house, keep these tips in mind.  Read more

4 Web Host Warning Signs

Here are the most common indicators that a Web host is in danger of folding.  Read more

10 Ways to Lose Web Site Visitors

Here are 10 ways to successfully drive visitors away.  Read more

Make Keyphrases Work for You

Optimizing a Web site for high rankings means finding keyphrases most relevant to the site. But what happens when the most relevant keyphrases are not the on...  Read more

Merchant Accounts: Know Which to Choose

Understand the types of merchant accounts available to determine which is right for you.  Read more

Data Security Blanket

Sending confidential information over the Internet just got safer and easier.  Read more

United We Stand

Manufacturers that compete with resellers online are missing a huge opportunity.  Read more

The Price of Ignorance

How much should you pay for a premium Web site? If only there were a simple answer.  Read more

Best Cellars

Internet wine sellers offer a great selection of labels and vintages. But laws governing interstate wine shipments can put a cork in your festivities.  Read more

See Bot Run

The pros and cons of bots -- surveillance robots that scour the Internet for news on topics chosen by its customers.  Read more

No Receptionist Necessary

Don't miss out on an opportunity. Use a Web-based reservation system to schedule activities for clients.  Read more

Browser Beware

Before you rely on an online ratings service, get to know the source -- and how it makes money.  Read more

Name Your Web Business

Take these few steps to make sure the name you've chosen for your Web site and business is both available and protected.  Read more

Searching Out Rank Practices

Learn to protect yourself from search rage and bogus search engine positioning.  Read more

Cloaking: Search Engines Shift Gears

Cloaking is a frowned upon search engine optimization strategy.  Read more

Free Hosts: What's the Catch?

Be aware of these four major drawbacks to using a free host to serve your online business.  Read more

Protecting Against Privacy Problems

Five key principles which the FTC recommends e-commerce sites employ in order to promote consumer privacy.  Read more

Using the Trademarks of Others on Your Web Site

The use of trademarks on corporate Web sites can be fraught with pitfalls. Here's what you need to know.  Read more