Internet and Online Business


Recent Internet and Online Business Articles

Search for a Turnkey Solution Provider

By Delilah Obie |  Apr 5, 2000

Do your homework to find a turnkey solution that's a good fit from the start. Avoid unexpected fees, restrictions, and service problems that can result fr...  Read more

Decide Whether a Turnkey Solution Is Right for You

By Delilah Obie |  Apr 5, 2000

Claims of implementing a complete Web site in 10 to 15 minutes may be exaggerated, but turnkey Web building solutions do offer a quick and affordable mean...  Read more

Test Your Prospective Turnkey Solution Provider

By Delilah Obie |  Apr 5, 2000

Once you've identified a prospective turnkey solution provider, you need to determine whether it can really perform. Check the Level of Cu...  Read more

Sign Up with a Turnkey Solution Provider

By Delilah Obie |  Apr 5, 2000

Before you sign up for a turnkey solution, it is a good idea to make a list of your requirements. Once you've found the turnkey solution that looks like i...  Read more

Checklist: Create a Content Strategy

By Russell Shaw |  Apr 5, 2000

A Web site is only as good as the content it contains. If you spend all your Web site development resources on building the technology that contains your ...  Read more

Design for Popular Browsers and Connections

By Lane McCulloch |  Apr 1, 2000

Effective banner design starts with recognizing the limitations of the tools that will put your ad in front of your audience: browsers and Internet connec...  Read more

Make Sure that Banner Ad Style Meshes with Audience Sensibilities

By Lane McCulloch |  Apr 1, 2000

So you've researched your target audience's technical sophistication, and you've decided which technology you can safely and effectively use in your banne...  Read more

Design within Standard Banner Ad Specifications

By Lane McCulloch |  Apr 1, 2000

Banner ad design is evolving. As with anything else related to the Web, there are few hard-and-fast rules. However, Web advertising "pioneers" have discov...  Read more

Checklist: Tailor Your Banner Ad to Your Target Market

By Lane McCulloch |  Apr 1, 2000

Imagine spending thousands of dollars on a terrific television ad campaign, only to discover that your target customers don't own TV sets. That's approxim...  Read more

The Forks in Their Roads

By Inc. staff |  Apr 1, 2000

Inc. reports on the progress of five start-ups featured in the January issue.  Read more

Prescription for Encryption

By Susan Greco |  Apr 1, 2000

New services from Internet service providers may help small businesses take the pain out of online credit card ordering.  Read more

Nina Zagat: My Biggest Mistake

By Mike Hofman |  Apr 1, 2000

NINA ZAGAT Cofounder of Zagat Survey LLC, a New York City-based publisher of restaurant and travel guides When m...  Read more

Types of Search Engines

By Fredrick Marckini |  Apr 1, 2000

Key to improving your Web site's rank in the different search engines is to understand the basic criteria by which search engines index and then retrieve ...  Read more

There's No Such Thing as a Free Launch

By Andrew Raskin |  Apr 1, 2000

Andrew Raskin, CEO of Gazooba.com, prepares to wow investors with a unique presentation at an industry conference.  Read more

Understand How On-Site Search Works

By Russell Shaw |  Apr 1, 2000

Learn how on-site search is similar to (and different from) Web searches and find out about the mechanics of on-site searching. Then you'll need to decide...  Read more

Should I host my own Web server?

By Bradley D. Brown |  Apr 1, 2000

Information Technology mentor Brad Brown responds to the following question from an inc.com user: I plan on starting up two d...  Read more

I want to start a business. How do I make contacts in my chosen industry?

By Jennifer LeClaire |  Apr 1, 2000

Running a One-Person Business mentors Paul and Sarah Edwards respond to the following question from an inc.com user: I would ...  Read more

Prepare Your Site for Submission to AltaVista

By Lise Pettigrew |  Apr 1, 2000

AltaVista's Scooter spider may visit your site only once every few months. Therefore, it's critical that you completely prepare your site before you submi...  Read more

Use Metatags Correctly

By Lise Pettigrew |  Apr 1, 2000

AltaVista will index your site according to its metatags. As previously mentioned, metatags are special HTML tags that provide information about your Web ...  Read more

All about Title Tags

By Jill Whalen |  Apr 1, 2000

We have previously talked about the basics of search engine optimization . Now it's time get d...  Read more

Does the Internet help small businesses compete -- or help large corporations dominate?

By Colleen Burke |  Apr 1, 2000

Jennifer Lawton, an Internet in Business mentor at inc.com, responds: I think it does both of those things. It's an inexpensive pl...  Read more

The Forks in Their Roads

By Inc. staff |  Apr 1, 2000

Inc. reports on the progress of five start-ups featured in the January issue.  Read more

Managing by the Web

By Karen Dillon |  Apr 1, 2000

Inc. asks 34 CEOs to test drive small-business Web sites. Editor's note: inc.com, chosen #1 for entrepreneurs by Forbes , w...  Read more

Nina Zagat: My Biggest Mistake

By Mike Hofman |  Apr 1, 2000

NINA ZAGAT Cofounder of Zagat Survey LLC, a New York City-based publisher of restaurant and travel guides When m...  Read more

Spot the Business Problems the Internet Can Solve

By David Johnson |  Apr 1, 2000

There are many reasons to create a Web site to take your business online. You can use your site to reduce your marketing costs to geographically diverse l...  Read more

Checklist: Choose a Turnkey Solution Provider to Build Your Site

By Delilah Obie |  Apr 1, 2000

If your company has a staff of Web designers and programmers or a budget to hire savvy Internet consultants, you have a broad range of options for buildin...  Read more

Identify the Features You Need in a Turnkey Solution

By Delilah Obie |  Apr 1, 2000

Whether you're building a storefront that requires a merchant account and inventory management software to handle sales or just an online brochure-style s...  Read more

Evaluate Your Turnkey Solution Options

By Delilah Obie |  Apr 1, 2000

If you are considering a turnkey solution for creating a Web site, you need to compare features and costs among the available providers. Fi...  Read more

Search for a Turnkey Solution Provider

By Delilah Obie |  Apr 1, 2000

Do your homework to find a turnkey solution that's a good fit from the start. Avoid unexpected fees, restrictions, and service problems that can result fr...  Read more

Test Your Prospective Turnkey Solution Provider

By Delilah Obie |  Apr 1, 2000

Once you've identified a prospective turnkey solution provider, you need to determine whether it can really perform. Check the Level of Cu...  Read more

Sign Up with a Turnkey Solution Provider

By Delilah Obie |  Apr 1, 2000

Before you sign up for a turnkey solution, it is a good idea to make a list of your requirements. Once you've found the turnkey solution that looks like i...  Read more

Checklist: Create a Content Strategy

By Russell Shaw |  Apr 1, 2000

A Web site is only as good as the content it contains. If you spend all your Web site development resources on building the technology that contains your ...  Read more

Understand What Your Site Content Can Do for You

By Russell Shaw |  Apr 1, 2000

Content is the primary reason that people visit your site. You're writing content to attract and keep visitors on your site (a concept known as "stickines...  Read more

Choose Web Site Content from Three Main Categories

By Russell Shaw |  Apr 1, 2000

Keeping in mind who your audience is and what you want your site to do, consider developing content from these three basic categories: company information...  Read more

Create Your Own Web Content

By Russell Shaw |  Apr 1, 2000

You could generate your own text and graphical content by drawing on your existing in-house talent or by hiring outside content creators. Creating your ow...  Read more