Internet and Online Business


Recent Internet and Online Business Articles

SEO Strategy: Link Building Gets a Facelift

The search game has changed, and success by simply building a high number of links is an SEO relic.  Read more

New Ways to Advertise on Social Media

Can't keep up with all the updates from Facebook, Twitter, LinkedIn, and YouTube? Read on for latest changes you should know about.  Read more

Oops: 10 Common Mistakes on Twitter

Even advanced users make basic mistakes on Twitter. Don't be one of them.  Read more

One Kings Lane CEO: We're on the Same Trajectory as Amazon and Zappos

Doug Mack explains how his site thrived as flash sales dwindled, and why selling home decor online is unlike anything else.  Read more

Selling in the Post-Internet Age

The Internet has utterly transformed the way that companies buy and sell.  Read more

Hard Truth About Search Optimization

Search is key to online marketing, but it can't do everything for you. The fact is, most clicks from search go to a just a handful of websites.  Read more

Perfect PR and SEO Relationship: 3 Tips

Collaboration between PR and SEO teams can lead to new content, better publicity, and even new business. Here's how to make it work.  Read more

How My Site Gets Tons of Traffic From Pinterest

My company, Greatist, is the fastest growing health-and-wellness site on the Web. We wouldn't have that label without these tricks for using Pinterest.  Read more

Create Your Own Active Online Community

Google+, Facebook, and LinkedIn can provide a lucrative opportunity if you can attract an engaged audience. Here's how to do it.  Read more

8 Hidden but Powerful Google Tools for Business

Google is far more than a search engine. If you know where to look, you can find a treasure trove of free or practically free tools to help grow your business.  Read more

Does Facebook Work for B2B Marketing?

Some firms have had success, while others say the social network does little for them. Inc.com talks to Facebook's small business director to learn more.  Read more

7 Ways to Tell Stories (Truthful Ones) to Sell Online

Want to make social media work for you? Tell a story. A personal, honest one about you, or an employee. Not effective? Try again.  Read more

Make Your Writing Pop: 8 Tips

With email and social media, everyone writes all the time now. Are you any good at it? Here are eight ways to improve.  Read more

Photos Are Social Media Gold

Here are five ways to use images to grow your follower base on social media.  Read more

Gilt Groupe's Kevin Ryan: What Works, And Doesn't Work, in Flash Sales

The online retail pioneer explains why he stepped down as Gilt CEO, and offers his predictions for the fate of the much-hyped industry.  Read more

5 Mistakes You're Making Online

For a powerful online presence, what you don't do is as important as what you should be doing.  Read more

Reality Check: 5 Entrepreneurial Myths Busted

In many ways, starting a business will be nothing like what you expect. One founder reflects on his top five reality checks.  Read more

Who Should (and Shouldn't) Use Social Media 

The wine and social-media entrepreneur on the how to fit the social medium to your message.  Watch video

3 Social Media Lessons From Marco Rubio's Awkward Televised Water Grab

Here's what Poland Spring got right--and wrong--when its bottle landed in a viral video.  Read more

5 Reasons to Stop Checking Facebook at Work

A handful of studies confirm what you likely already suspected: Your Facebook habit is hurting you--in more ways than one.  Read more

You Know Less About Your Web Analytics Than You Think

Take control of your analytics--make sure you haven't fallen into one of these six common traps.  Read more

8 Tips to Prevent a Social-Media Meltdown

You can ignore social media, but that won't make it go away. Here's how to manage when it goes off the rails.  Read more

The Best Content Marketing Is Free

You could outsource this marketing, or you could tap a rich--but free--source of content right in front of you.  Read more

Too Big to Ignore: The Data Revolution

Data is changing business as you know it. Check out this excerpt from the forthcoming book, Too Big to Ignore: The Business Case for Big Data.   Read more

Why Gilt Could Kill Traditional Luxury Retail 

The co-founder of Gilt Groupe on the evolution of retail and the harsh reality of "showrooming."  Watch video

3 Rules of Success in Online Marketing 

How Gilt Groupe uses every and all social media platforms to build the Gilt brand.  Watch video

How to Use Pinterest to Drive Sales 

Likeable Media co-founder Dave Kerpen explains how Etsy and other businesses are already doing e-commerce on Pinterest.  Watch video

Help Your Business Get Social: 3 Free Tools

Get a lot of bang for no bucks with these free business-oriented platforms.  Read more

E-commerce Tops $1 Trillion in 2012

This is probably the most important stat you'll see this year. The question is, what's your game plan now?  Read more

Work is Good. Spread the Word.

Let's create a vast tide of workplace optimism to make the world a better place.  Read more

Top 5 Start-up Acquirers of 2012

Large companies spent a collective $84 billion to buy tech start-ups last year. Check out who made the most deals and what motivated them.  Read more

Vanity Keywords: A Useless SEM Strategy

Ranking for 'Vanity Keywords' simply doesn't achieve the same marketing ROI as a long-tail approach. Here's why the practice should be put to rest.  Read more

Why You Need to Consider Children's Privacy

Is there a chance that children under 13 are surfing your website? You may be violating the Children's Online Privacy Protection Act. Here's what you need to...  Read more

5 Easy Steps to Get Started on LinkedIn

If your customers are other businesses or have specific industry interests, you might want to give LinkedIn a second look.  Read more

5 Apps I Wish Existed

Contributing editor John Brandon could use a few good mobile apps to make his life easier. Any takers on these ideas?  Read more