Internet Marketing Strategies

Grow your small business online, with articles from Inc.com staff and Google contributors, on everything from social media and website analytics to new customer acquisition.



Recent Internet Marketing Strategies Articles

6 Myths About Social Media Marketing

Here's why your company's Twitter, Facebook, LinkedIn, YouTube, and other social media campaigns aren't performing as well as they could be.  Read more

YouTube Subscriptions: New Revenue Stream for Your Brand?

The world's biggest video site will start charging viewers to watch some premium content. Here's what it could mean for your business.  Read more

If You Can Only Do One Thing With Social Media, Make It This 

Here's how Dave Kerpen, the CEO of Likeable Local, recommends you get started with Facebook, Twitter, and LinkedIn.  Watch video

8 Killer Online Marketing Campaigns

What makes one online campaign memorable and another a huge waste of marketing dollars? Eight young entrepreneurs weigh in on their favorite campaigns--and w...  Read more

9 Irresistible Viral Marketing Videos

There are lots of ways to go about putting together a clever YouTube ad. Watch these examples for a little inspiration.  Read more

Strip Away the Buzz--Content Marketing Is Nothing New

Is "content marketing" the latest buzzword capturing your attention? It's nothing you don't know how to do--if you consider a bit of history.  Read more

Digital Marketing on a Shoestring

One of the best channels for bootstrapped entrepreneurs is digital marketing. Here's how to do it right.  Read more

New Ways to Advertise on Social Media

Can't keep up with all the updates from Facebook, Twitter, LinkedIn, and YouTube? Read on for latest changes you should know about.  Read more

Hard Truth About Search Optimization

Search is key to online marketing, but it can't do everything for you. The fact is, most clicks from search go to a just a handful of websites.  Read more

Who Should (and Shouldn't) Use Social Media 

The wine and social-media entrepreneur on the how to fit the social medium to your message.  Watch video

The Best Content Marketing Is Free

You could outsource this marketing, or you could tap a rich--but free--source of content right in front of you.  Read more

3 Simple (and Free) SEO Tips

Here's how you can get your website found--even if you're not an expert in SEO.  Read more

5 Easy Steps to Get Started on LinkedIn

If your customers are other businesses or have specific industry interests, you might want to give LinkedIn a second look.  Read more

Posting on Facebook? First Figure Out Why

Too many companies waste their time on social media. Ten objectives you should consider before you Tweet or post an update.  Read more

3 Easy SEO Tools to Improve Your Website

These companies can help take the mystery out of SEO and get your site on its way to ranking higher in Google.  Read more