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4 Things You Need to Know Today

A roundup of the day's news curated by the Inc. editorial team to help you and your business succeed.

1. Yo Quiero Taco Bell

In response to Taco Bell's recent ad featuring real people named Ronald McDonald proclaiming their affinity for the franchise's new breakfast menu, McDonald's offered this savvy rebuttal: "Imitation is the sincerest form of flattery." A photo shows Ronald McDonald petting a Chihuahua. --USA Today

2. Cloud Concerns 

Companies often believe that moving business processes to the cloud will automatically smooth their operations and increase their market share. But as a recent case study by IT consultant Philippe Abdoulaye shows, in the absence of coordination among the entire company, implementing cloud technology is not the magic bullet that it appears to be. Sorry, Satya Nadella. --ZDNET

3. The Backlash Begins

Facebook's new Pages strategy, which drastically reduces the number of people who see an update unless the brand is willing to pay for promotion, is not winning many likes so far. Recently, food delivery startup Eat 24 wrote a sharp critique of Facebook, announcing it was leaving the social network to focus the bulk of its social media efforts on Twitter and Instagram. Is this the beginning of a brand exodus from Facebook? - -Re/

4. Life After Twitter 

Things a Little Bird Told Me, the new book by Twitter co-founder Biz Stone, hits shelves today. In an interview with The Wall Street Journal, Stone remarked how some entrepreneurs make it look easy when it's anything but. "I like to say that timing, perseverance, and 10 years of really hard work will eventually make you look like an overnight success," he said. --WSJ 


Last updated: Mar 31, 2014

JILL KRASNY | Staff Writer

Jill Krasny is a staff writer for Inc. magazine, where she covers the intersection of entertainment and startups. Prior to Inc., she was a writer for MTV and Esquire and an editor at TheStreet. She is a graduate of the University of Southern California with a degree in communication. She lives in New York City.

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