It's no surprise that technology is top of mind for CEOs as they think about the future of their businesses. Perhaps what comes next on their priority list is though. Nearly 70 percent of CEOs are concerned that demographic shifts will transform their area of business within the next five years, according to a report for PwC. As Americans age, minority populations grow and consumer preferences change, these business leaders will have to figure out a way to market to an ever-changing audience.

Here is a graphic from statistics company Statista, which shows how 162 American CEOs rank today's most influential trends.