Social Media


Recent Social Media Articles

A Guide to Starting Your Small Business Blog

Though time-consuming, blogging about your business has its benefits. Here are four tips to help you get started.  Read more

How to Find the Right Employees to Be Your Brand Ambassadors

Despite the risks of granting an employee free rein in representing the company, brand ambassadors are crucial to extending your reach. Here's how to identif...  Read more

10 Pros and Cons of Using Groupon

Group buying can make good business sense, if you design the promotion just right for your company.  Read more

Building Online Trust: 7 Tips for Being Authentic Online

How can you make sure your brand inspires trust online? These tips will help your company feel more real—and build real relationships.  Read more

Start-ups Serving Start-ups

Who's really winning in the dot-com revival? Plus, a new eBay acquisition, how to hike prices, and the rest of the day's news.  Read more

How to Monetize Social Media

Companies are not only getting the word out about their brands using social media, but they're actually making money.  Read more

Is the "Check In" Era Nearly Over?

Who's ringing the death knell? Plus, San Francisco's start-up "gentrification" and the rest of the day's news for entrepreneurs.  Read more

Pinpointing the Next Bubble

It's not in start-ups, says Peter Thiel. Plus, the art of being a part-time entrepreneur, and the rest of the day's news for small business owners.  Read more

Report: Social Media Worth the Time

Read it and tweet: Social media takes a lot of time, but it pays off, says a report released today.  Read more

QR Codes

Advice on how a business can use a QR code as a promotional tool.  Read more

Inc. 5000 Applicant of the Week: Tagged

Tagged is giving users some of the Internet candy they crave: games, new connections, and even a hot date or two.  Read more

Case Study: Battling a Media (and Legal) Firestorm

Greg Tseng (far left) and Johann Schleier-Smith were accused of spamming thousands of would-be customers.  Read more

My Favorite Tool for Avoiding Data Overload

Erik Kullenberg explains how he uses Threadsy to organize his e-mail and social networking accounts.  Read more

Capterra Soldiers On

An online directory’s new strategy works—sort of.  Read more

How Would You Sell Bacon and Beer Cupcakes?

New York City-based Butch Bakery takes a manlier approach to cupcakes. What should its marketing strategy be? We asked four entrepreneurs for suggestions.  Read more

Why Social Influence Matters to Businesses

Eight industry insiders define what social influence means, how to measure it, and why it truly matters.  Read more

Keeping Track of Blog Comments

As you have probably seen in my other posts, I try to respond to the comments I receive here on Inc.  But I wish there was a tool that would send me ...  Read more

Inside the $41 Million Investment in Color

Why the investment in to the location based photo sharing app is a good idea, despite the critics.  Read more

7 Blogging Mistakes That Small Businesses Make

Making mistakes in your blog can kill your business. Here are the biggest mistakes that small businesses make.  Read more

Social Media Tips You Can Learn From Big Business

Large corporations have developed new social media strategies that could be useful to small businesses, too.  View slideshow

Could You Survive Without Mobile Apps?

A third of small businesses say they couldn't get by without mobile apps. (Eleven percent say they use them only because they're "cool.")  Read more

How to Create an Effective Company Facebook Page

You've created a company Facebook page. Now what? Here are four tips from the experts on how to build a great fan page.  Read more

20 Awesome Facebook Fan Pages

Facebook is a key online marketing tool for businesses. Here are 20 pages that we think are awesome.  Read more

20 Best Company Facebook Pages

These 20 companies demonstrate Facebook done right. With active discussions, lively photos and videos, and custom content—these pages are converting thousa...  View slideshow

Google's Farmer Update: 5 SEO Tips You Need Now

With the latest changes to its search algorithm, Google goes after websites that specialize in junk content. Here's what you need to know.  Read more

9 Tips to Help Redesign Your Company Facebook Page

Facebook recently announced its latest business page upgrade and, turns out, it does wonders for the page.  View slideshow

Obama's Privacy Bill of Rights

How the White House wants to protect Americans from intrusive data gathering. Plus, Mexico City's first innovation center, and the rest of the day's news.  Read more

Ideas From SXSW: What You Missed This Weekend

The buspreneurs pitch investors, plus everyone's talking games, incentives, and influencers. Here's the latest from Austin.  Read more

How Do You Find That Special Someone?

The internet helps me find a lot of things I'm looking for, like a nearby restaurant or where to renew my driver's license.  But special relationship...  Read more

Save the Yellow Pages

Small-business owners are fighting to preserve the old-fashioned phone book. Plus, Groupon gets sued, and the rest of the day's news.  Read more

No IPO Plan for Twitter

Biz Stone deflects rumors of a deal with J.P. Morgan, a bleak outlook for small-business lending and the rest of the day's news.  Read more

MTV for the Overachiever Generation?

Arielle Scott, a former Jessica Mah collaborator, is on a mission to empower young adults to innovate.  Read more

How Would You Sell Custom Board Shorts?

At Shortomatic.com, customers can turn their personal photos into board shorts. How can it attract new customers?  Read more

How to Create a Killer E-mail Newsletter

Here's how to design an e-mail newsletter that won't have customers reaching for the Unsubscribe button.  Read more

Finding the Next Big Thing at SXSW

Here are three intriguing start-ups vying to make their mark at this year's South by Southwest festival.  Read more

From China, With Love

More American entrepreneurs are turning to investors far from home. Plus, a beer brewer's epiphany and the rest of the day's news.  Read more

Collaborative Creation and Crowdsourcing in the Music Industry

Composer and conductor Eric Whitacre leads a virtual choir at TED, showing just how collaborative creation and crowdsourcing or radically altering the way pe...  Read more

How to Protect Your Domain Name from Cybersquatting

Safeguarding your presence on the Internet requires ongoing vigilance to uncover the schemes of unscrupulous characters.  Read more

10 Tips on Using Quora for Business

Founded by Adam D'Angelo and Charlie Cheever in 2009, the Q&A site has soared in popularity.  Read more

Are You a David or a Goliath?

Small companies taking on big rivals. Plus, the art of the pivot, Hollywood smiles on Vita Coco, and the rest of the day's news.  Read more