Take a Deep Breath
Let's face it. Not all of your company's online reviews are always going to be good. Follow these 5 simple rules to avoid damaging your brand. Read more
Social Media
Recent Social Media Articles
You've Been Yelped
Has a bad review of your small business appeared on this rambunctious and burgeoning customer-review website? If so, then you've been Yelped! Read more
How I Did It: Arianna Huffington
The founder of The Huffington Post discusses the business of creating a platform of 4,000 opinionmakers - and how, just 5 years after its launch, her ... Read more
How to Use HootSuite for Business
Lori Highby uses HootSuite to manage tweets not only for her own business, but also for her clients. Here's how. Read more
How to Advertise on Facebook
Here are 4 tips to make your advertising on Facebook as effective for your business: Stand out among Facebook's status updates, party photos, and comments. Read more
Using Crowdsourcing to Control Inventory
ModCloth lets customers tell the company exactly what they want, in effect reducing some of the risk involved in buying. Read more
The Best Tools for Creating Online Video
Comparing some of the top tools for creating viral video. Read more
Using Viral Video to Boost Sales
When it comes to explaining what your company does, video often speaks louder than words. Read more
Reinventing the Local TV Ad
A new website celebrates the spirit of quirky TV commercials produced by local businesses. Read more
Google Phones: Lowdown on the 'iPhone Killer'
Google's mobile phone platform Android has been riding high in the spotlight since the launch of the Motorola Droid and Google's own Nexus One smartphone. Do... Read more
Twitter Unveils Plan For First Developer Conference
Developers are snatching up tickets to Chirp conference and an all-night hacking session with Twitter’s founders. Read more
Your 10-Step Guide to Blogging
Inc.com blogger Maisha Walker lays out a 10-step guide to starting, writing, marketing and monetizing your company blog. Read more
8 Types of People Who Belong on Twitter
Twitter is like a stage. How you present yourself really counts. Which one of these 8 Twitter types are you? View slideshow
Should You Stake Your Claim in a Virtual World?
Virtual worlds are no longer seeing the explosive growth of a few years ago, shoved out of the limelight by Twitter and Facebook, but they can still be worth... Read more
How to Use Social Networking Sites to Drive Business
Sites such as Facebook and LinkedIn can enhance your small business's marketing and recruiting efforts. Here's how. Read more
How to Improve Your Site's Search Engine Optimization
Search engine optimization can improve your website's rank, lead to more customers, and increase revenue. Here's how to benefit from this essential tool. Read more
30 Tips for Using Social Media in Your Business
How to use social media to find sales leads, improve employee morale, and deal with customer complaints. Read more
Drive Blog Loyalty – How to Get Repeat Traffic
Anyone who pours sweat and tears into their blog, and actually succeeds in Read more
Top 10 Awkward Social Media Moments
Inc. ranks the 10 most embarrassing social media moments of the year. Small businesses take heed. Read more
Do You Need a Social Media Policy?
Your employees have probably friended customers on Facebook and posted videos on YouTube. Do you need to set rules for what they can and cannot do online? Read more
How to Take Advantage of Online Review and Answer Sites
A look at using customer forums and review sites such as Yelp to generate sales, tips on responding to negative feedback, plus how and why to make it simple ... Read more
How to Use Multimedia for Business Marketing
How photo sharing, video, podcasts, and mobile phones can help establish your company's position in the market. Read more
10 Must-Have Blog Techniques
Blog smarter, not harder. Maximize what your blog can do for you with these 10 simple yet important tools and techniques. View slideshow
7 Secrets to Getting Positive Online Reviews
Check out these 7 secrets to help you find the best approach to getting positive online reviews that could boost your company's reputation. View slideshow
6 Social Networking Faux Pas to Avoid
Using ghost tweeters and other mistakes you should avoid to save yourself and your business embarrassment. View slideshow
Ricky Gervais: The Start of a Twitter Backlash?
Asked by publicists to tout the Golden Globes, British comedian Ricky Gervais decides that self-promotion on Twitter is "undignified." Read more
Top 13 Ways to Drive Blog Readership
If you have a blog then you know that the biggest challenge next to content is readers. How do you get your audience, who are bombarded by hundreds (thou... Read more
Should Record Labels Abandon CDs?
In a recent report Nielsen projected that in 2010 digital music could jump to half of all album sales. Is it time for labels to ditch CDs? Read more
A New Source of Stress: Feelings of Social Media Inadequacy
With new social media platforms popping up every second, many companies worry that they can't keep up with their customers. Read more
5 Ways to Actually Make Money on Twitter
Here is a look at how five different companies were able to boost their bottom lines—in 140 characters or fewer. Read more
Building a Hugely Profitable Blog
"A bigger budget doesn't necessarily mean a better product," says MediaTakeOut.com founder Fred Mwangaguhunga. Read more
Blogger Logic: Eric Ries on Why You Should Start a Business
Eric Ries gives three reasons to start a company in 2010. Hint: Money is not one of them. Read more
Converting Web Traffic Into Sales Leads
Tips on using tools like Google Analytics and Demandbase to boost online lead generation. Read more
13 Must Have Blog Techniques & Tools
Last week we talked about basic blogging tools and techniques you should pretty m... Read more
Study: Inc. 500 CEOs Aggressively Use Social Media for Business
Fast-growing companies are particularly visible on social media sites such as Twitter and Facebook, according to a new study. Read more
8 Basic Blogging Features You'll Actually Use
Blogging tools are designed to be easy to use. They generally don't provide all the advanced features of a complex content management system, but rather d... Read more
Special Offers Drive Brand Loyalty on Social Media Sites
Most consumers friend a brand on Facebook or MySpace to receive special offers; they are less likely to follow a brand on Twitter. Read more
19 Blogs You Should Bookmark Right Now
Our list of the smartest business bloggers. Their advice just might help you run a better company. Read more
Internet Users Object to Tailored Ads
Study reveals bad news for companies that track online users in order to tailor advertising. Read more
Blogger Logic: Seth Godin on Change
The Squidoo founder and author blogs about learning how to embrace change. Read more
