The most popularly shared articles online, regardless of industry, topic, or even author, often share these similar traits. Read more
Recent Social Media Articles
If you're not testing your online marketing, you're wasting time and money. Try these cheap and easy methods. Read more
Probably nothing good--the FTC barely slapped Google on the wrist. Now, small businesses have to learn to live with it. Read more
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The trick to generating sales with social media, says Likeable CEO Dave Kerpen, is to use natural human language. Here's how. Watch video
Like Facebook, now Google+ offers a way to connect with--and presumably market to--like-minded people. Read more
Likeable Media CEO Dave Kerpen gives examples of humorous questions you can ask to inspire responses on social media. Watch video
Email can be a powerful tool in the marketer's tool kit. Don't get it all wrong. Read more
A sophisticated approach to social media positions Israel as a defensive actor in the conflict in Gaza--and shows the power of the medium. Read more
Kevin Daum, author of Video Marketing for Dummies, says a good story is just one aspect of a memorable video. Watch video
Are you making the most of your online video program? Here are five big misconceptions you should avoid along with effective remedies. Read more
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