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Play-by-Play

SportsBand Network transmits its own radio show for attendees at PGA golf events.
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Theis Rice and Frank Mitchell thought spectators would enjoy golf tournaments more if they could follow the action all over the course. So the pair created a radio broadcast program for attendees. SportsBand Network, in Dallas, rolls into PGA tour events and does its own show via low-power transmitters. Other potential markets: tennis tournaments, auto races, the Olympics.

-- Leslie Brokaw




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