JULY 1989
More than half of the 500 executives surveyed at five major trade shows wouldn't wait more than a minute for a sales representative at a booth. Here's how the numbers break down:
41% 1 minute
28 3 minutes
14 5 minutes
11 30 seconds
6 Won't wait
Source: From a 1989 survey by Incom International, Chicago, a trade-show training and research organization.