Chart depicting how end-users get involved in personal-computer-purchasing decisions.
How end-users get involved in personal-computer-purchasing decisions
(number of employees)
|Determining the need||75%||81%|
|Recommending vendors, brands, or models||27||17|
|Approving brands specified||11||3|
Source: "The InfoWorld Landmark PC/MAC Acquisition Study," a survey of 3,098 companies, by IDG Research Services Group, Natick, Mass., 1990.