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Chart depicting how end-users get involved in personal-computer-purchasing decisions.
By Inc. Staff | Jan 1, 1991
How end-users get involved in personal-computer-purchasing decisions
Company size
(number of employees)
| Fewer | 100- | |
| than 100 | 999 | |
| Determining the need | 75% | 81% |
| Recommending vendors, brands, or models | 27 | 17 |
| Approving brands specified | 11 | 3 |
| Approving expenditures | 11 | 8 |
Source: "The InfoWorld Landmark PC/MAC Acquisition Study," a survey of 3,098 companies, by IDG Research Services Group, Natick, Mass., 1990.
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