Description of new study that examines age, income level, gender, and geography of entrepreneurs.
"I've become convinced that the neurological connection between the ear and the brain runs through the pocketbook."
-- From a conversation with Paul Daley, owner of Daley Enterprises, a house and apartment builder in Tulare, Calif., about why he's starting open-book management and beginning to educate his 12 employees about his company's financials
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The Great American Incubator
Would you believe that, at any given time, some 7.2 million Americans -- about 4% of the adult population -- are in the process of starting a new business? That's just one conclusion of a fascinating new report titled The Entrepreneurial Process, by Professor Paul Reynolds of Marquette University, in Milwaukee. Reynolds further concludes that about 10% of those "nascent entrepreneurs" (about 700,000 people) actually launch a company within two years. The study is a ground-breaking work, examining the entrepreneurial 4% from a variety of perspectives -- age, income level, gender, and geography, among others. It's all vital information for anyone interested in marketing to new businesses. You can obtain a copy by calling the University of Michigan News and Information Service at 313-764-7260. Meanwhile, we're putting together a list of elected officials we'll be sending it to.