Financial Education for the Masses

An overview of a service that provides companies with financial-education materials for their employees.

By Michael P. Cronin | 
 

Your employees' economic health matters almost as much as their physical health, and you can encourage it in the same way. A number of health insurers provide clients' employees with newsletters and brochures encouraging healthful habits. Now one publisher of such materials has branched into finances.

The Financial Literacy Center (616-343-0770) is a division of a company based in Kalamazoo, Mich., that provides health-promotion materials to 10,000 corporations. It has joined with the Institute of Certified Financial Planners to provide companies with financial-education materials. A series of brochures includes the titles "How to Free Up Money for Your 401(k)" and "Caution: Retirement Ahead." (The cost is $1.45 a brochure for fewer than 10; the price becomes progressively cheaper for more.)

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