Sauce for the Gander

Inc's editor-in-chief tells readers about a new monthly column writen by Norm Brodsky.
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You'd think a guy would be grateful after we'd published his advice and people started following it. Not Norm Brodsky. Ever since our July cover story ("How to Succeed in Business in Four Easy Steps,") appeared, he's been hearing from readers who have taken his advice and bolstered their gross margins, usually by raising prices. Isn't that terrific? "Not if they happen to be your suppliers," says Brodsky, who has had two suppliers raise prices on him, citing his article. The guy must be a glutton for punishment. Now he has agreed to share his street-smart approach to business with readers in a new column that will appear in Inc. every other month

Last updated: Dec 1, 1995




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