An Inc. 500 CEO tells why he would like to market microdistilled whiskeys.
1996 Inc. 500 #13
Tom Scott, Nantucket Allserve
The Concept: A line of microdistilled whiskeys.
The Rationale: It worked for beer, it'll work for rotgut. Generation X'ers and baby boomers are rediscovering the brown liquors.
Reality Check: Upmarket moonshine? Needs proof.
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