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Sponsored Sections
Follow the Money
Published June 1997
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BUY A REPRINT PRINTING AND ENGRAVING EXPENSES: $75,000
In addition to the prospectus, the company filed five bound volumes of exhibits with the SEC, which had to be printed. Representatives from the company, counsel, and the underwriters camped out at the financial printer, Bowne & Co., in San Francisco, until the final proofs were approved. Multicom's printing expenses came in below the $100,000 median figure calculated by Nasdaq. With a small offering, relatively fewer copies of the prospectus need to be printed.
MISCELLANEOUS EXPENSES: $12,409
Multicom had to pay for the travel-and-entertainment expenses connected with its road show. It paid for temporary workers to help process all the paperwork generated in preparation for the IPO. It paid copying fees to duplicate a lot of that paperwork, which in turn required more temporary help, and so on. Source: Estimates based on prospectus, SEC registration statement, and interviews with Multicom.
Stephen D. Solomon is an associate professor of journalism and mass communication at New York University.
Resources
MULTICOM PUBLISHING, Ellen Boyer, 1100 Olive Way, 12th Floor, Seattle, WA 98101; 206-622-5530 80
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