Inc. Magazine: January 1, 1998
- Index
- A comprehensive guide to companies, organizations, and individuals featured in the January issue.
- The American Dream
- An overview of a Florida marketing-communications firm offered for sale, including the price, growth potential, and the pros and cons of the purchase.
- The Rating Game
- Tom Colby of Campbell Software Inc. needed a sales lead rating system for accurately predicting viable prospects. An overview of the system he adopted and several valuable books on the subject.
- How're You Gonna Keep 'Em Down On the Firm?
- Sean Durham and Eric Rabinowitz of IHS HelpDesk Service uncovered a hidden growth strategy when they realized that rampant employee turnover was affecting their bottom line.
- CEO's Notebook
- CEOs give advice on allowing employees to donate vacation days, saving money on radio advertising, explaining financials to employees, and improving employees' presentation skills.
- The World According to Me
- An interview with management consultant Lanny Goodman of Management Technologies. Goodman explains how a company should be designed to satisfy its CEO's personal needs.
- Virtual You
- Virtual universities have become increasingly popular with business owners who want more education, but who need a flexible study schedule. A look at these "distance learning" programs.
- Hire Finance
- At what point in your company's growth are your bookkeeper and controller out of their league? A look at choosing the right time to hire a CFO, where to find one, and how much you should pay.
- The Ties That Blind
- Similar to domestic-abuse scenarios, executives with an abusive boss may be psychologically unable to quit or confront the situation. A look at this condition, called "traumatic bonding.
- Always a Payroll to Meet
- When faced with a cash-flow crisis, a fast-growing business can encounter ethical questions. A look at one CEO's battle with his conscience when a cash-flow crunch called for desperate measures.
- Grandma Got Run Over by Bad Research
- Although market research suggested ample customers, Irene Viento's upscale children's clothing store, GrandKids Ltd., closed after three years of soft sales.
- The Antihero's Guide to the New Economy
- Doug Mellinger, founder of PRT Group, is hailed as an entrepreneurial antihero. Read how he created a wildly successful software design company that isn't centered around his vision or persona.
- Inside-Out Marketing
- Mogens Smed, CEO of Smed International Inc., presents his company's chaotic, overcrowded headquarters to customers as a working showroom of the office furniture they sell.
- Good Stuff Inside
- An overview of the articles in this month's issue, including a look at the antiheroic company featured in Michael Hopkins' cover story and the new business ethics column, "Black and White.
- Letters
- Readers react to articles from the October issue of Inc., including Jim Collins's "What Comes Next?," Hendrix Niemann's "The End of the Story," and Marc Ballon's "The Cheapest CEO in America.
- Fax Service Finds New Calling on Internet
- Ben Feder's start-up, .Comfax Inc., devised a service that allows small businesses to save money by sending faxes over the Internet.
