Inc. Magazine: July 1, 2004
Features
- America's Oldest Brewery
- For almost two centuries, tiny, family-owned Yuengling survived by refusing to grow. So how'd it get to be America's fifth-largest brewery? Rod Kurtz
- Soul Proprietor: Jon Bon Jovi
- What's a rock star doing running a football team? Being entrepreneurial, for starters. Business owner Jon Bon Jovi talks with Inc. magazine. Adam Hanft
- The Next Management Revolution
- It's time to throw Sun Tzu out with the trash. Hillary Johnson
- Thinking Inside the Box
- Geraldine Laybourne of the Oxygen channel has finally discovered what women want -- perhaps to her chagrin, definitely to her profit. Nadine Heintz
Priority
- Raising Money: Loving the IPO Comeback
- Yes, business owners should celebrate Google and the rest of this year's IPO class. But the reasons why may surprise you. Bobbie Gossage
- Labor: Overtime Reform Overdoses on Politics
- Overtime, overwrought. Jess McCuan
- Five Ideas to Watch
- Real beer goggles, scratch-and-sniff advertising, a banana protector, and more. Rod Kurtz
- Legislation: States Target Outsourcing
- Several states hope legislative efforts will help curb a trend toward outsourcing to companies overseas. Darren Dahl
- Politics: Bush Wishes Upon a Czar
- Albert Frink Jr., a former luxury carpet maker, has been named this Administration's manufacturing czar. Bobbie Gossage
- Lawsuits: Sued Over an Employee's Phone Call
- Your mobile phone's liability. Jess McCuan
- Obit: You Can Build It, But They Might Not Come
- From show business to no business. Patrick J. Sauer
- Update: No, They Can't Do It Themselves
- Ready or not. Jess McCuan
- Markets: Onward, Christian Marketer
- The success of Mel Gibson's film The Passion revealed opportunities in the Christian market. Nicole Gull
Hands On
- Getting Started: What's in a Name?
- Is your company's brand name doing everything it could? Here's how to get the name you deserve. Bobbie Gossage
- Finance: Offshore Drilling
- Why foreign-based VCs are taking a closer look at U.S. firms. Michelle Leder
- Managing: Everyone's a Critic
- Most bosses can dish out the criticism. Here's how to take it. Alison Stein Wellner
- Marketing: 112 Million Handsets Can't Be Wrong
- Welcome to the new frontier of direct marketing -- the cell phone. Lora Kolodny
- Technology: The Next Best Thing to Being There
- A new breed of collaboration software lets far-flung employees work as though they're face to face. Michael Fitzgerald
- Case Study
- The Problem: Angry customers. Language issues. Phone static. Rod Kurtz
- Ask Inc.: Is My Partnership Fair?
- Is my partnership fair? Plus: Protecting your bright ideas; and buying versus leasing new technology.
Columns
- Street Smarts: Bring 'em On!
- Bring 'em on! Our fearless columnist gives his readers a chance to disagree (but how could they?). Norm Brodsky
- Grist: Beyond the Vale of Smiles
- Come in out of the sun. Your employees are shining you on. Adam Hanft
The Inc. Life
- Office Design
- Prefab makes modern architecture easier for companies revamping office space. Tim Barkow
- Make Vroom
- Vespa's grand new ride. Patrick J. Sauer
- Perspective: Doing well by doing nothing.
- Meditation at work. Jess McCuan
- Private Lives
- A cutting-edge entrepreneur. Reshma Yaqub
- Cadillac's CTS-V is for the driver who loves speed, the U.S.A., and speed
- Cadillac's speed demon CTS-V. Patrick J. Sauer
- Gone Fishing
- Fishing for vacations.
- Things I Can't Live Without: Marcy Zambelli
- One CEO`s hot list. Ian Mount
In Every Issue
- In this Issue
- Leaders build businesses in their own styles, but we can still learn from them. John Koten
- Meeting of the Minds
- A meeting of the minds on meetings; Michael Powell's novel approach; how our columnist was fired.
