Norm Brodsky is a veteran entrepreneur.
Norm discovers that getting a substantial offer for your business can actually be a little scary.
Norm negotiates what (at the time) seems to be the offer of a lifetime (ha!) -- by refusing to negotiate.
Norm confronts a truly challenging question: If I sell my businesses, who exactly will I be?
Norm endures the business equivalent of a colonoscopy: due diligence.
Norm makes his decision: Despite certain misgivings, he agrees to sell.
The doubts begin to set in: Are these guys stalling? Is this deal about to fall apart?
They are stalling, and Norm has just about had it. Can this deal be saved?
Uh, no. The deal cannot be saved. But you won't believe how and why it falls apart.
What Norm learned from his fiasco. For one thing, if he ever gets another chance to sell his businesses, he's not going to write about it until the deal is done.
The deal is done.
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