December 2009/January 2010
COVER STORY
Entrepreneur of the Year 2009: Kevin Surace of Serious Materials
Kevin Surace of Serious Materials wants to save the world and make a billion dollars. And he just might pull it off.
FEATURES
Case Study: Lining Up Investors for a Turnaround
Dogswell had run out of cash. Would its new investors give the company another chance? A case study in bouncing back.
5 Ways to Actually Make Money on Twitter
Here is a look at how five different companies were able to boost their bottom lines—in 140 characters or fewer.
How I Did It: Ralph Braun of BraunAbility
Bound to a wheelchair but not confined by it, the founder of BraunAbility built a $200 million empire helping the disabled.
Saving Broadway Books
Just in time for the holidays: A feel-good story about blogs, books, burritos--and a son who wouldn't let his mother's struggling business fail
The Start-up From Hell
You think your industry is tough? Philip Walker decided to break into life insurance.
The Way I Work: Kathy Ireland
She set out to make products for “busy moms” like herself. Now with $1.4 billion in sales, she’s busier than ever.
COLUMNS
Street Smarts | Norm Brodsky
The Days of Cheap Capital Are Gone for Good
The deal you put together in 2007 is no longer feasible today. Here's why.
How Hard Could It Be ? | Joel Spolsky
When and How to Micromanage
There comes a time in every business when you need to step in and master the details.
Balancing Acts | Meg Cadoux Hirshberg
10 Tips for a Happy Marriage
Business owners who want to keep their spouses happy would do well to manage their marriages as carefully as they manage their companies, writes columnist Meg Cadoux Hirshberg.
THE GOODS
The Best Smartphone Apps for Business Owners
Working on your phone just got a little easier, thanks to a slew of cool new apps for business users.
Three New Bluetooth Headsets
These low-profile Bluetooth headsets are small--but still sound great
Storing Data in the Cloud
The best online backup services for business data
Switchboard in a Bottle
A new automated phone answering system for businesses
Four Great Trip-Planning Websites
These free Web-based services will help you organize your business travel plans
Your Guide to Executive Club Floors
How to get star treatment on the club floors at Ritz-Carlton, InterContinental, and Sheraton hotels
A Hassle-Free Digital Frame
The new Vizit by Isabella Products makes getting the picture on the screen easier.
The Best New Wi-Fi Radios
Wi-Fi radios have caught flak for getting spotty reception and being tricky to set up. Here are four new-and-improved models.
Review: The New Flip MinoHD Camcorder
How the new MinoHD Flip camcorder compares with the original
How One CEO Uses Open-Source CRM
Entrepreneur Bryce McDonnell describes the benefits of using free open-source CRM software
PASSIONS
CEO Passions: Knife Throwing
Hollywood caterer Tonya Kay, CEO of Happy Mandible, loves playing with knives outside the kitchen.
INNOVATION
Innovation: Giving Sight to the Blind
A retinal implant that uses video to let the blind see
How to Protect Your Trade Secrets
Advice for the small-business owner on protecting trademarks, writing nondisclosure agreements, and other tools for protecting intellectual property.
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STRATEGY
How to Cut Costs With Green IT
A look at how virtualization, power management, and other green technologies can help you save money
Increasing Your Brand's Footprint
Fit in Clouds founder Patrizia Damiani is looking to find good ways to sell her line of foldable ballet flats. Four entrepreneurs weigh in with their suggestions
An Extreme Brand Makeover
Zhena Muzyka of Zhena's Gypsy Tea tries rebranding her products to increase national sales. Will losing the "hippie look" bring in more customers?
How to Boost Sales with Mobile Coupons
Applications such as Yowza and Foursquare let you send coupons to customers' cell phones.
Elevator Pitch: ERT Systems
The safety tracker from ERT Systems helps firefighters keep track of one another. Will the company light a fire under investors?
Welcome to the Unconference
Why more industry associations and trade groups are letting members organize their own free-form "unconferences."
Structuring Funding From Your Family
How to get start-up funding from relatives that won't turn off potential venture capital investors.
Converting Web Traffic Into Sales Leads
Tips on using tools like Google Analytics and Demandbase to boost online lead generation.
Seventh Generation's Jeffrey Hollender on How to Forecast
"Instead of just looking forward, you've got to take a step back," says Jeffrey Hollender of Seventh Generation.
BEHIND THE SCENES
The Business of the Bridge
A look at companies that keep a Delaware River bridge afloat
LAUNCH
iPhone Apps You Won't Find on iTunes
An online store called Cydia allows users to download iPhone apps that Apple doesn't sell on iTunes.
A Start-up Recycles Cell Phones
New ATM-like machines offer consumers cash for their old cell phones. Why 2010 could be a big year for ecoATM.
Jack LaLanne on How to Build a Successful Business
The pioneering health club owner and exercise guru helped launch an industry that today brings in $19 billion annually. Here he shares 5 tips on how to build a successful enterprise.
Review: Drive
In his new book Drive, author Daniel H. Pink explores the complex relationship among corporate culture, employee motivation, and job satisfaction.
Business for Sale: A Coaching Firm for $1.25 Million
A successful coaching firm may provide strategic growth for a larger buyer hoping to expand its Fortune 500 client list
Blogger Logic: Eric Ries on Why You Should Start a Business
Eric Ries gives three reasons to start a company in 2010. Hint: Money is not one of them.
LEGACY
Obituary: Frank Batten Sr., 1927-2009
Remembering the founder of the Weather Channel
VIEWS & OPINIONS
Editor's Letter: A Look Behind the Scenes
A look at the work of photographer Andrew Moore
The Power of Patience
How a New York City company called Galison/Mudpuppy managed to experience periods of fast growth 20 years apart








