February 2010
COVER STORY
Lessons From a Blue-Collar Millionaire
When Nick Sarillo launched his pizza business, he had one goal in mind: to create a company unlike any other.
FEATURES
Case Study: Do You Need to Slow Down?
Lisa Disbrow's doctors urged her to slow down. Could the entrepreneur find a way to manage her illness and her business?
You've Been Yelped
Has a bad review of your small business appeared on this rambunctious and burgeoning customer-review website? If so, then you've been Yelped!
How I Did It: Arianna Huffington
The founder of The Huffington Post discusses the business of creating a platform of 4,000 opinionmakers - and how, just 5 years after its launch, her business is worth over $100 million.
Saul Griffith's House of Cool Ideas
Other Lab founder Saul Griffith has made a fortune applying way-out mathematics to inventions large and small.
The Way I Work: Paul English of Kayak
Kayak.com co-founder Paul English is a customer service fanatic. His trick: a phone that makes his staff scramble.
COLUMNS
How Hard Could It Be ? | Joel Spolsky
A Little Less Conversation
Have you ever invited employees to a meeting just so they wouldn't feel left out? You may need a little less conversation.
Balancing Acts | Meg Cadoux Hirshberg
Bed and Boardroom
When employees are in your kitchen and customers are in your bathroom, it's bound to increase the family stress.
THE GOODS
The Best Android Phones
Google's army of smartphones are out to beat the iPhone.
The Best New Android Apps for Business
Google's Android Market features 10,000 apps. Here are our four favorites
3 Cloud E-Mail Services for Business
Microsoft, Google, and Cisco offer cloud e-mail services.
The Best New Business Desktops
Upgrade your desktop with one of these four computers from Apple, Dell, Lenovo, and HP.
Online Videoconferencing Goes Hi-Def
A new service called VidyoOne offers high-resolution videoconferencing.
An Online Exchange for Frequent-Flier Miles
Swap miles with other business travelers on the Global Points Exchange.
3 Great Portable Routers
Reviews of portable routers from Verizon, ZyXEL, and CradlePoint.
How to Use HootSuite for Business
How Lori Highby uses HootSuite to manage her Web design firm's tweets.
Things I Can't Live Without: Michelle Roark of Phi-nomenal
Must-haves for this skier and perfumemaker include a scented pen and pink goggles.
Warm Up Your Car With Your iPhone
Reviewing the new Viper SmartStart remote car starter.
PASSIONS
CEO Passions: Neon Sign Restoration
Dave Waller relishes the chance to bring artifacts of defunct businesses back to life.
INNOVATION
Innovation: The Ultimate Travel Accessory
Taking a trip to space? These are the gloves for you
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STRATEGY
The Benefits of Joining Cooperatives
There are pluses and minuses to joining a co-op. Just ask Mike Fleck. Benjamin Moore yanked its line from his two paint stores after he joined one - a move that cost him 18 percent of his revenue.
Rounding Up Staff Ideas
More companies are using software to collect staff ideas.
Using Viral Video to Boost Sales
By creating clever Web videos, companies like Smule and Kiva Systems explain their technology to customers and produce sales leads.
Using Crowdsourcing to Control Inventory
ModCloth's Be the Buyer program lets customers tell the company exactly what they want.
Elevator Pitch: Prime Time Boxing
Prime Time Boxing helps people channel their inner Rocky Balboa. Can $500,000 take it another round?
How to Advertise on Facebook
Here are 4 tips to make your ad stand out among the site's status updates, party photos, and comments.
How to Get People to Change
Try a little hope and optimism, say Chip Heath and Dan Heath, authors of the new book, Switch.
BEHIND THE SCENES
The Business of Seattle's Fishermen's Terminal
A look at the companies that supply the busy port with docks, nets, and life rings.
LAUNCH
How Should Goldman Sachs Spend Its $500 Million?
The experts weigh in on Goldman Sachs' $500 million small-business initiative.
Coconut Water: A New Drink Fad?
First came vitamin-enhanced water, then acai juice. Is coconut water just another trend in the healthy beverage market?
Entrepreneurs in the News
Magic Johnson plans to finance midsize companies.
How to Make Money From Distracted Driving
A look at companies that are creating text-blocking technology.
Review: Fascinate
In her new book, Fascinate, Sally Hogshead introduces the idea that marketers must do more than impress customers — they have to be truly fascinating.
Reinventing the Local TV Ad
A new website celebrates the spirit of quirky TV commercials produced by local businesses.
2009: A Tough Year to Sell a Business
A look at some businesses that were put up for sale in 2009 and how they fared.
Blogger Logic: Jeffrey Zeldman on the Problem With Self-Promotion
No entrepreneurs can succeed without promoting their products, writes blogger Jeffrey Zeldman — but that's very different from being a loud-mouthed self-promoter.
LEGACY
Obituary: Wilma Cannon Cheely, 1910-2009
Recalling the life of a pioneer in the temporary staffing industry
VIEWS & OPINIONS
Editor's Letter: The New Power of Customers
Thanks to online-review sites like Yelp, the customer is more powerful than ever.
Reader Mail: February 2010
Enjoying Jason Fried and defending Ayn Rand.
