Nadine Heintz
From the May 2011 issue of Inc. magazine

Life After The Hills

The TV show’s stars show their entrepreneurial skills.

 

Jason LaVeris/filmmagic

Lauren Conrad

Several of Lauren Conrad's former castmates on The Hills, which ended last year, have started businesses of their own. Here's a sampling:

Kelly Cutrone, founder of fashion PR firm People's Revolution (at which Conrad worked on the show), is set to debut her own sportswear line, the Electric Love Army, this fall.

Serial entrepreneur Douglas Reinhardt, who dated Conrad on the show, co-founded RTW Productions in 2009; he has produced pilots for the A&E and E! networks.

Whitney Port worked with Conrad at Teen Vogue and People's Revolution before launching the Whitney Eve fashion label in 2009. Her high-end frocks are now sold online and in boutiques.

The Goods is focused exclusively on products and services for business owners. We won't ignore the latest netbook or the hottest smartphone, but we'll also examine the services, software, and Web-based tools that can help make your business succeed. Nadine Heintz, a senior editor at Inc., edits The Goods, as well as Quick Hits. Send suggestions, comments, and deals to nheintz@inc.com.