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GoLive! Mobile launched in 2006 and brought in $36.3 million in 2010 by providing mobile content to subscribers.
Asher Delug, GoLive! Mobile

Courtesy Company

CEO Asher Delug

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A low-budget television ad ("Text now, and receive a joke a day!") inspired Asher Delug and Steven Austine to start GoLive! Mobile, a company that sends videos, social-network notifications, and other information to users' mobile phones. At first, the company set up mobile text services for clients such as NBA All Star Tracy McGrady, who had a mobile fan site, and the FBI, which ran a text-message-based tip line. But Delug and Austine eventually realized that it was more profitable to create and sell their own mobile content. Today, they operate FlirtSpin, a mobile dating service; CinemaMob, which sends links to movie clips; and FoneSocial, which texts customers when they receive updates on Facebook, MySpace, and Twitter. After someone signs up for one of the services, a monthly fee appears on his or her phone bill. The company has one million paying subscribers.

From the September 2011 issue of Inc. magazine

BURT HELM | Staff Writer | Senior Writer

Burt Helm is a senior writer for Inc. magazine.




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