July 2012
COVER STORY
The Leanest Start-up in Silicon Valley
Entrepreneur Kurt Varner is living in his car. It's kind of a necessity, it's kind of a gimmick--and it's kind of working.
FEATURES
Pandora's Sweet Sound of Success
It took a while for Tim Westergren to get his Internet radio business out of "perpetual start-up mode." Now it's a public company with 560 employees.
Bonobos Founder: We Failed & We're Better For It
Entrepreneur Andy Dunn almost lost his e-commerce business to a major mistake. Find out how the company made a comeback.
The Law Is on Our Side (Because We Helped Write It)
Jessica Scorpio struggled for years to get her company, Getaround, off the ground, largely due to one massive roadblock.
Dollar Shave Club: Yeah, We Have Big Investors
CEO Michael Dubin's viral marketing video pulled in both customers and some big-name investors.
Big Win for Omgpop; 2 Very Different Stories
Charles Forman founded Omgpop, and left in 2011. CEO Dan Porter ran the company through producing its big hit, Draw Something, and sale to Zynga for $180 million. They tell their stories.
How ChicoBag Battled Big Plastic
When three major plastic-bag makers filed a lawsuit against ChicoBag, the company's founder, Andy Keller, launched his own offensive.
The 22nd Time is the Charm
When Carl Daikeler introduced the P90X fitness DVDs in 2005, the product bombed. Now even Michelle Obama is a fan.
Passing the Torch of Burning Man
Larry Harvey helped build a desert celebration that now draws 50,000 people a year. Here's how he did it.
Bad Times Have Treated Us Well at Eventbrite
Julia Hartz, a co-founder of the online ticket seller, explains how it has sold more than 60 million tickets since 2006.
Fishbowl CEO: How We Survived a Series of Disasters
When David Williams took over Fishbowl in 2004, he thought the job would be easy sailing. Boy, was he in for a few surprises.
Why I Told Anonymous to Kiss My Ass
When hacker group Anonymous attacked, Ultimate Fighting Championship president Dana White decided to fight back. Ka-pow!
'Why I Will Never Be a Victim'
After a vicious attack, Save the Date founder Jennifer Gilbert not only moved on, she also built a $30 million business.
Don't Shoot! I'm Getting Funded!
Yaron Galai was a reserve naval officer in Israel when he founded his fourth company, Outbrain. That's why he found himself negotiating from the trenches.
We'll Never Forget This Colleague
Jay Deutsch, CEO of Seattle-based BDA, explains how his company faced a tragic loss--and now has a new mission.
How We Accidentally Became Top Online Retailers
The founders of WinesTilSoldOut.com, brothers Elliot and Joseph Arking, explain--together--how they did it.
How I Fixed the Job Interview
Herb Greenberg lost his sight at age 10. Then he built a test that lets employers see workers for who they really are.
BBQ Company Gets a Grilling
The Pork Barrel BBQ founders pitched their business in front of four million TV viewers on Shark Tank. Nothing has been the same since.
How to Fight On Online Smear Campaign
When a competitor posted shocking and personal accusations against Veritas Prep, Chad Troutwine's company, he wasn't about to back down. Here's what happened next.
COLUMNS
Street Smarts | Norm Brodsky
Knowing When to End a Partnership
Some business partnerships aren't built to last. Make sure you know when to walk away--and how to protect yourself.
Street Smarts | Norm Brodsky
The Upside of Having Setbacks
Every business has problems. To build a business, you need to learn how to love the process of solving them.
Street Smarts | Norm Brodsky
The Difference Between a Mentor and a Consultant
How to find a mentor and what to expect from the relationship.
Balancing Acts | Meg Cadoux Hirshberg
When Family Takes a Back Seat to Your Employees
For the entrepreneur's spouse, it can be hard not to see employees as rivals.
Get Real | Jason Fried
Jason Fried on Walking Away From a Product
In 2009, 37signals launched Sortfolio. Co-founder Jason Fried says it earns the company $200,000 a year. Now, it plans to retire it. Is that nuts?
THE GOODS
Face Time, Any Time: Best Video Chat Tools
Check out the latest and greatest video chat tools before your next conference call.
Things I Can't Live Without: Mally Roncal
Mally Roncal, founder of Mally Beauty, reveals her absolute must-haves to survive start-up life.
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STRATEGY
Will Investors Say 'I Do' to This Wedding Start-up?
WeddingLovely cuts the stress out of wedding planning for couples. Now it's trying to make investors fall in love with its vision.
Classic Brand Struggles to Balance Old & New
Goldenberg's Peanut Chews have been a Philadelphia favorite since they were first made in 1917. But was new, flashy, packaging hurting sales?
Vita Coco's CEO Has Something to Prove
Vita Coco CEO Michael Kirban thinks it's better to take risks than to be perfect. Here's how he makes quick, smart decisions.
Investors: the More, the Merrier?
Having a laundry list of investors comes with benefits and drawbacks. Here's how Susan Walvius and Michelle Marciniak did it with their bedding company Sheex.
Thoroughly Counterintuitive Approach to Leading
Is boring suddenly good...and inspirational bad? Stanford professor Bob Sutton explains what he's learned from hundreds of conversations with Silicon Valley's brightest stars.
LAUNCH
Following the VC Money: WhoGotFunded.com
A new website shines a light on the companies landing venture capital deals.
Gold-Medal Ambitions
Three U.S. Olympic rowers created LetterPeg, a website that matches students with tutors in a virtual classroom.
Meet Adrian Grenier, the Entrepreneur
Actor Adrian Grenier is already on his third business venture. Here's how he made the transition.
Feeling Guilty? That Could Make You a Better Leader
Great leaders are usually defined by their triumphs. But new research suggests a person't ability to lead may have more to do with dealing with mistakes.
A Skimmer's Guide to the Latest Business Books
Need some summer reading? Check out how Andrew Zolli's latest, Resilience: Why Things Bounce Back, stacks up.
Big Idea: City Bikes by Subscription
Alta Bicycle Share, Alison Coen's Portland, Oregon-based company, operates in four cities. Can it make it in the Big Apple?
LEGACY
The Legacy of a $9-Billion Idea Man
Ever heard of George Rathmann? Well, he developed two start-up companies that still produce annual sales of some $9 billion.
VIEWS & OPINIONS
See Jane Run: A New Kind of Running Store
Entrepreneur Lori Shannon created a running store for women of all shapes, sizes, and abilities.








