Feel-Good Fashion: Stretching the Limits of Socially Conscious Business
Since 1993, Indigenous co-founders Matt Reynolds and Scott Leonard have been building their fair trade and organic fashion line, which now employs more than 1,500 artisans around the world.
FULL STORY As an entrepreneur, you're either solving problems or looking for opportunities.
VALUE The ultimate sale is building a long-term relationship with your wholesale customer and, by extension, their customers.
PARTNERSHIP Take advantage of a partnership by wearing a variety of hats.
CAPITAL As you prepare to raise capital, make sure you've thought through the deep questions you'll need to answer.
RELATIVES Employing family members can be challenging, but it's ultimately rewarding.
FASHION For the Indigenous founders, increasing consumer awareness is a priority.
OPPORTUNITY When you spot an opportunity, you can't be afraid to run after it.
GETTING STARTED For Matt Reynolds, his dad's work with social economics helped inspire his passion.
HOME LIFE Matt Reynolds explains why he will not be inviting business associates to his children's future weddings.
SOCIAL RESPONSIBILITY Indigenous was one of the original B Corporations, which involved a rigorous assessment of social responsibility and sustainability.
SUSTAINABILITY Even for a business that began with a social mission, it's important to keep assessing and improving.
LEADERSHIP Good leaders create processes that will ultimately allow their responsibilities to be filled by others.
DISRUPT For the Indigenous founders, encouraging other brands and consumers to be more mindful is part of the mission.
STRESS There are two main stressors for business owners: money and people.
BALANCE To maintain balance between work and home, it's important to occasionally turn off your phone.
INTERRUPTION Matt Reynolds tries to avoid constantly checking his phone, but it can be a challenge.
TIMING One tricky aspect of growing quickly is understanding how and when to bring in new people.
SUCCESS When you're just starting out, it's best to focus on one area.
GRIND For the Indigenous founders, setting short-term goals turned into a lifetime of entrepreneurship.
HUSTLE When you're deep in the hustle, you need to pull out all the stops.
PAYOFF One of the many payoffs of social entrepreneurship is getting to know other people in the community.