Managing Creativity


Recent Managing Creativity Articles

The Easiest—and Hardest—Way to Be More Creative

It's no coincidence that a big, new idea never comes when you need it most. Here's how to get the juices flowing again.  Read more

6 Great Tools to Stay in Touch With Customers

The key to more business is better relationships. Here are some easy ways to stay connected with your customers.  Read more

Built to Survive: The Darwin Approach to Business

According to evolutional theory, only the fittest survive. Here's how it works in the business world.  Read more

Be Two Steps Ahead in Innovation

I am always looking for new ways to be innovative.  I love that through Inc , I get the chance to speak with so many experts on innovation, s...  Read more

World's Coolest Offices: Best Use of Nature

Rock gardens, putting greens, picnic zones, and a leaf-inspired building: these offices truly use nature to inspire creativity and encourage relaxation.  View slideshow

5 Ways to Kill a Brainstorming Session

As brainstorming has become customary, has it also lost its sparkle, and value, for your company? Here's where you may have gone wrong, and what to avoid in ...  Read more

The Case Against the All-Male Start-up

Is your start-up starting to feel like a frat house? New research suggests that having more women at your company, and increasing diversity in general, can i...  Read more

The New World of Open-Source Mentoring

Some businesses are using social networks to find mentors for their staff.  Read more

How Campbell's Soup Went From Stale to Innovative

...as former Campbell's Soup Company CEO Doug Conant brought the brand back by encouraging every possibility.  Read more

How to Develop a Disruptive Product

One of the world's oldest publishing companies brought in a ringer to revolutionize the way the company does business. The result? The first fully-interactiv...  Read more

7 Head-Turning Fashion Start-ups

With Fashion Week underway, here's a look at the start-ups that are making waves just off the runways.  View slideshow

How to Protect Your Turf

Five tips on beating out the competition and making your business stickier  Read more

How to Assess the Market Potential of Your Idea

Not sure if your new business idea is good enough to succeed? Here are six ways to test it.  Read more

Should You Reward Bad Ideas?

Some ideas are crazy. Some are underdeveloped. Some will fail. How can you deal with them without squelching your employees' creativity?  Read more

Ignite Creativity & Innovation with the Technology of Gamestorming: Sunni Brown Interview

Sunni Brown , M.P.A., is owner of BrightSpot I.D., a company specializing in visual thinking ...  Read more

How to Tap Employee Ideas

Encouraging your employees' creativity can not only create an engaging work environment, but create new business. Seven experts share their tips on getting e...  Read more

My Story: Krishnan Menon of Phenomenon

Why this advertising and marketing company, which develops marketing campaigns for entertainment networks, consumer companies, and inventors, stays out of view  Read more

Case Study: Can Solar Power Pay?

A CEO has to weigh his ideals against financial reality  Read more

What You Missed at DreamIt Demo Day

A sampling of the unusual pitches at this year's showcase of 14 fund-seeking start-ups.  Read more

Building a Retro Nightlife Empire

How did a crew of former art and film students with no management or bar experience become dedicated owners of four iconic East Coast hangouts?  Read more

Can You Learn Disruptive Innovation?

Or are truly creative people born with something special? Clayton Christensen discusses his latest book, The Innovator's DNA, which analyzes the traits of CE...  Read more

10 Tips on Hiring for Creativity

Creativity is the root of innovation. But how can you find the right kind of inspired individual to bring into your office? We asked some of the country's be...  Read more

7 Great Viral Marketing Campaigns

They're weird. They're funny. And they're incredibly powerful marketing tools. Here are seven campaigns that caught fire online, going wildly viral.  View slideshow

10 Innovations That Changed the Way We Exercise

Working out has never been more efficient or a bigger part of a human culture than it is today. We've dug into the history of kinesiology to find the inventi...  View slideshow

How to Reward Great Ideas

Your employees may never say no to a bonus, but that doesn't mean it's the ideal way to credit their work. Examples from Foursquare and other innovative comp...  Read more

The Downside of Traditions

It's time to deeply question the traditions of the past and focus on reinventing the future. It's time to question. To imagine. To innovate.  Read more

The Evangelist Behind Seth Godin's Speedy Publishing

Amber Rae is pounding the street about the Domino Project's innovative new publishing model. And in her spare time she's awakening individuals' passion and p...  Read more

How to Get Creative: Stop Trying

Creativity can come out of nowhere. The trick is to sense it—and ride it to the end.  Read more

7 Steps to a Culture of Innovation

Hyper-growth companies often credit a culture of innovation as their primary driver of success. They deploy creative thinking to attack problems big and smal...  Read more

Adrian Slywotzky Interview: How Netflix Found Its Trigger

Adrian Slywotzky  has written noteworthy business bo...  Read more

Adrian Slywotzky Interview: Having a Magnetic Offer

A graduate from Harvard's Law and Business schools, Adrian Slywotzk...  Read more

The Case Against "Sexy" Innovation

What the world needs isn't more ideas—it's better, more innovative systems for executing them, says author and ChangeLabs founder Peter Sheahan.  Read more

From Metal Factory to Architectural Innovator

How one man built his family's small manufacturing plant into the go-to metalworking studio for the world's premier architectural projects.  View slideshow

Inspiring Future Generations to Innovate

So much for trade secrets. Limor Fried has based a business around the idea that everyone can do it themselves.  Read more