Managing Creativity


Recent Managing Creativity Articles

4 Ways to Turn Less into More

By Jeff Haden |  Jan 30, 2012

Money, time, connections -- you need more of everything, right? Stop whining and start using your contraints to your advantage.  Read more


3 Things Every CEO Must Do in 2012

By Joe Hyrkin |  Jan 30, 2012

Put these on your list of tasks not to delegate this year.  Read more


Behavioral Marketing: 4 Huge Myths

By Erik Sherman |  Jan 30, 2012

For starters, you don't always get what you pay for -- even on data-rich sites like Facebook.  Read more


If This Isn’t How You Recruit, You’re Doing It Wrong

By Jeff Haden |  Jan 26, 2012

The six steps every business owner must follow to find better talent.  Read more


Segments of One: Smarter Targeting for Your Customers

By Brian Halligan |  Jan 26, 2012

You already know how to divide your audience into broad groups. Now it's time to create unique individual targeting.  Read more


4 Business Secrets You Should Reveal

By Jay Steinfeld |  Jan 26, 2012

It used to be that showing all your cards in business was the first sign of weakness. Not anymore -- and especially not overseas.  Read more


DIY Publicity: 13 Things to Do Now

By Christina DesMarais |  Jan 26, 2012

If promoting your company is your task and yours alone, here's your to-do list.  Read more


Why Your Hiring Process Is Fatally Flawed

By Jeff Haden |  Jan 26, 2012

You ask a ton of questions. Your process is exhaustive -- and exhausting. And that might be your problem.  Read more


7 Rules for Bootstrapping a Business

By Ilya Pozin |  Jan 26, 2012

Your task: Build something people want, minimize your risk, and maximize your chances for survival. Here's how.  Read more


4 Ways to Sell Unsexy Products

By Jeff Haden |  Jan 25, 2012

Got a great product that's all steak and no sizzle? Road ID co-founder Edward Wimmer on how to craft the killer pitch.  Read more


Sh*t Entrepreneurs Say

By Jeff Haden |  Jan 25, 2012

Maybe you don't say any of these things... but you know people who do.  Read more


Are Your Employees Stealing From You?

By John Brandon |  Jan 24, 2012

The average business loses 6 percent of revenue from employee theft. How to make sure it doesn't happen at your company.  Read more


The 6 Biggest Reasons You’ll Fail

By Jeff Haden |  Jan 24, 2012

Can you set out to fail? Yes, in fact, you can -- if you do one of the following things.  Read more


Start-up Marketing: Go Big or Grassroots?

By Tara Hunt |  Jan 24, 2012

With a $5,000 monthly budget, Buyosphere cofounder Tara Hunt has a dilemma. How would you spend it?  Read more


When Did Being Nice Get So Complicated?

By Jeff Haden |  Jan 24, 2012

Giving back to the community is harder than it looks. What would you do in a situation like this?  Read more


Tapping the Prison Market

By Adam Bluestein |  Jan 24, 2012

It's one of America's fastest-growing and most innovative markets. Here's how one California company tapped it.  Read more


The Way I Work: Jennifer Hyman, Rent the Runway

By Issie Lapowsky |  Jan 24, 2012

"I usually end up running around the city like a crazy person in 4-inch heels," she says.  Read more


Start a Killer Restaurant: 6 Tips

By Jeff Haden |  Jan 23, 2012

Advice from a white guy in Texas who became an award-winning sushi chef and restaurant owner.  Read more


10 Lies Never to Tell Investors

By Erik Sherman |  Jan 23, 2012

All the confidence in the world won't convince a VC these statements are true. Here's why these 10 fibs hurt you -- and what to say instead.  Read more


Competitors Who Bully -- and How to Fight Them

By Chris Mittelstaedt |  Jan 23, 2012

Bigger, wealthier rivals can and will stack the deck against you. And they will involve lawyers. How will you respond?  Read more


How to Make a Brilliant Mistake

By Paul J. H. Schoemaker |  Jan 23, 2012

The difference between a great company and a mediocre one isn't whether it avoids mistakes. It's how much it learns when it makes them.  Read more


What's Going On In Your Customer's Head?

By Geil Browning |  Jan 20, 2012

Use these nine techniques to account for how your customer's brain could be wired, and seal the deal.  Read more


How to Excel at Anything

By Jeff Haden |  Jan 20, 2012

Hit a performance wall? Here are four ways to break through it.  Read more


Differentiating Her Business Idea

By Inc. staff |  Jan 20, 2012

The founder of Spanx developed her idea for a year before she mentioned it to friends or family.  Watch video


How Spanx Got Started

By Inc. staff |  Jan 20, 2012

Sara Blakely on how she came up with the idea for Spanx footless pantyhose.  Watch video