Managing Creativity


Recent Managing Creativity Articles

8 Customer Service Sins to Avoid

In a recent customer service survey, United Airlines came in dead last. Here's why--and how not to suffer the same fate.  Read more

5 Things Bureaucrats Can Teach You (No, Really)

For entrepreneurs, bureaucracy is an anathema. It frustrated the heck out of me. But I still took away important lessons--and you can use them to make your b...  Read more

Forget Interviews; Hire Anyone

Interviews are a poor indicator of success. Why not abandon this expensive, old-fashioned practice and just hire the next person who walks in the door?  Read more

5 Idea Generators (& Idea Killers)

To get the most out of each brainstorming session, follow these tips for generating innovative ideas.  Read more

5 Tips for Turning a Problem into a Business

No one understands your problems like you do. But can you make money off them?  Read more

Facebook's Biggest Problem

The social network is making money--but not enough for Wall Street. Here's why small business, in part, is to blame.  Read more

How to Get Paid Faster

Here's a simple way to figure out how quickly you're collecting--and how to do it faster.  Read more

Steve Jobs & You Have This in Common

If there's one thing entrepreneurs are good at fighting, it's their intuition. That's a shame.  Read more

5 Secrets to Hiring Employees Who Last

You have to approach hiring as carefully and unemotionally as you would any other long-term investment. Here's how I do it.  Read more

How to Know if Your Marketing Firm Is Giving You BS

You want results, and all they talk about is "branding." What gives?  Read more

Effectively Guide Your Team to Tackle Problems (Big and Small)

Leaders must not bite off more than they can manage. Scale directives to the magnitude of the problem.  Read more

Best Way to Protect Your Brilliant Ideas

How do you know when to patent, trademark, or a license your idea? We grilled the CEO of General Patent Corp. to find out.  Read more

Start-up Task No. 1: Think Global

Planning a global strategy--even before you launch your first product--can help your company grow fast.  Read more

Where Zynga Went Wrong

It's official: The business is stalling, and Zynga's prospects don't look good. Here's what happened.  Read more

In London, Remote Working Experiment Begins

The two weeks of the Olympic Games will be the biggest experiment in remote working Britain has ever seen. I bet we'll see productivity increase, morale rise...  Read more

Popping the Young Entrepreneurial Bubble

There have never been so many ways for young people to get involved in start-ups. And that might not be a good thing.  Read more

How Much to Pay Remarkable Employees

When you've found someone who's truly outstanding, the normal pay rules shouldn't apply.  Read more

Groupon's CEO Gets Schooled in Small Business

To figure out what's next for his company, Andrew Mason has picked up a second job. Here's what he's been doing--and what he learned.  Read more

How 3 Top Brands Mastered Olympics Marketing

OK, so maybe you can't afford David Beckham. But you can still pick up tricks for hot Web videos from these top brands.  Read more

5 Shrewd Ways to Attract Top Talent

You need to stand out as you recruit your start-up team. Here's how.  Read more

Secret to Outstanding Customer Service

Growth and scale are typically the enemy of great, personal customer service--except in this case.  Read more

To Be or Not to Be Like Steve Jobs?

Nearly a year after Jobs' death, his legacy inspires fierce debate among entrepreneurs.  Read more

Reinventing the Billboard

This Chicago start-up aims to remake old-school, outdoor advertising. Here's why Groupon and Clear Channel have already signed up.  Read more

Motivating Teams: What You Can Learn from Science

You don't need money. Here are four motivational techniques from professor Uri Alon, a molecular cell biologist at the Weizmann Institute of Science.  Read more

Best Way to Make Employees Better at Their Jobs

Forget trying to come up with motivational tools and "tricks." There's a better--and simpler--way to get more out of your staff.  Read more

True Leaders Peel Vegetables

If you want to get the best and most from people, you need to see them as equals and be as willing to serve them as they are to serve you.  Read more

7 More Great Entrepreneurship Books That Have Nothing to Do With Business

Some of the best entrepreneurial stories are about characters whose goals don't have anything to do with making money.  Read more

What Marketing Will Look Like in 2025

If you think Google and other websites know a lot about consumers now, wait until a few years from now.  Read more

Time to Break Up With Your Bank

Your relationship with your bank may be one-sided--and expensive. But you won't know unless you play the field.  Read more

VC McClure to Women: Stop Whining & Start Funding

Silicon Valley provocateur Dave McClure tells women to put their money where their mouth is and become angel investors. But is it really that easy?  Read more

5 Effective & Genuine Techniques to Motivate Employees

Reward your staffers in ways they'll find meaningful, and you'll convey that keeping them motivated is important to you.  Read more

How the Libor Scandal Affects You

Before you claim financial scandal fatigue, there are a few things you ought to know--and some smart ways you can respond.  Read more

How Twilio Went to Market Without Investors 

Twilio, software for app developers, sought funding just as the 2008 financial crisis hit. Co-founder Jeff Lawson's response: "Screw it."  Watch video

Stealing Design Ideas From Mother Nature

How do you build a printer so that the ink doesn't dry up? Researchers find inspiration for this and other design problems in unlikely places.  Read more

3 Interview Questions That Reveal Everything

Employee fit is crucial. Here's a simple way to know if a job candidate is right for your business.  Read more