Managing Creativity


Recent Managing Creativity Articles

How Howard Tullman Lures Talent 

Tullman talks about how he builds an exciting constantly-changing environment for Tribeca Flashpoint Academy students--and employees.  Watch video

Roll Up Your Sleeves. Lead By Example 

Innovation is as much about invention as it is about process improvements, shortcuts, and better systems.  Watch video

Showcase Your Business Accolades & Publicity 

Walk through Tullman's press room dedicated to 40 years of coverage of his business ventures and success.  Watch video

Roll Up Your Sleeves and Get Dirty 

As chief executive of Tribeca Flashpoint Academy, Howard Tullman works 80 to 100 hours each week to prepare digital media students for the real world.  Watch video

How Howard Tullman Markets Tribeca Flashpoint Academy 

At his for-profit school, the key metric Howard Tullman focuses on is student enrollment.  Watch video

Grind, Hustle & Payoff 

Enrollment at Howard Tullman's newest business venture, Tribeca Flashpoint Academy, has increased six-fold since it was founded in 2007.  Watch video

The Road to Success 

Tullman describes the path that led him to start Tribeca Flashpoint Academy, a digital-age vocational school.  Watch video

6 Books You Must Read

While most business books are interesting, most of them won't really change your professional or personal life. These can.  View slideshow

A Serial Entrepreneur's Next Big Bet 

Howard Tullman has built more than a dozen businesses in the last 40 years. His latest, Tribeca Flashpoint Academy, is a for-profit digital arts vocational s...  Watch video

Deliver on Deadline Every Time: 6 Tips

Don't let your project slide off the rails before it even starts. Keep your team on track and on time with these tips.  Read more

Make Your Team More Nimble: 8 Rules

These easy guidelines can keep your company fast and flexible.  Read more

6 Pointers from the Man Who Invented the iPod

Tony Fadell led the team that created the first 18 iterations of the iPod (and the first three of the iPhone). Here he describes his creative process.  Read more

Timing Your Launch: 4 Rules

The best ideas are worth nothing if you bring them to market too early or too late. Here's how to get the timing just right.  Read more

Set Up an Online Business in Hours

Equipping a website to process credit card payments is hassle. Or it was, until Stripe and its 20-something founders came along.  Read more

Why You Want Your Competitors To Succeed

Cheer on your rivals (and try to beat them, of course). If they flourish, here's how they could help you win, too.  Read more

Tech Bubble? Why It’s Different This Time

There's no question that we're in a start-up boom. But the power dynamics look very different this time around.  Read more

How to Pitch a CEO: 4 Tips

Get the attention of a CEO and you've upped your chances of scoring a big deal. Here's how to do it the right way.  Read more

How to Road-Test Your Business Model

Two steps that can save you precious time and resources in the early days of your start-up.  Read more

The Watch That Raised $8 Million on Kickstarter 

Eric Migicovsky created Pebble, a watch that syncs with Android or iPhone apps, and crowdfunded more money from ordinary individuals than any other Kickstart...  Watch video

Customers Not Buying? 4 Smart Business Moves

This entrepreneur launched his business 12 days before 9/11. He survived--and thrived--by adapting his plan on the fly.  Read more

5 Ways to Survive the Worst Days

One day you're on top, the next you couldn't feel lower. Entrepreneurs share their tips for getting through dark days.  Read more

How to Make the Perfect Job Offer: 9 Tips

Now that you've found your top candidate, don't lose her. Here's how to seal the deal.  Read more

What’s Wrong with Performance Targets?

Let's start with a kibosh on smart thinking, internal collaboration, and external relationship-building.  Read more

Not Getting Press? You're Doing It Wrong

Chances are, you're still trying to pitch the big 'home run' story. Ain't gonna happen. Try these angles instead.  Read more

Leverage Big Data in Your Small Business: 5 Tips

Giant corporations use data analysis to fine-tune their marketing. So can you.  Read more

Are Your Prices Too Complicated?

Maybe customers don't care exactly how much you're charging--they just want to know why.  Read more

4 Steps to Innovate the P&G Way

Don't have the $2 billion R&D budget of P&G? Not to worry. CTO Bruce Brown says any company can master this process.  Read more

Get Your Inbox to Zero: 5 Tricks

Experiencing palpitations when you open your email? It doesn't have to be that way. Here's how to get back in control.  Read more

Join the Creatively Entrepreneurial Revolution

All work and no play? You may be missing an opportunity to tap into your true genius.  Read more

Warrior Sports Manufactures Lacrosse Gear Domestically 

Dave Morrow, a former college lacrosse player and founder of $200 million (sales) Warrior Sports lacrosse gear, says making products in China can compromise ...  Watch video

Why Would Anyone Want to Work for Your Company?

Every company is out to change the world and, yes, has blue-chip investors. Your company's reputation among potential job candidates can help you stand out.  Read more

Want to Build a Business to Last? Here’s the Secret

Google, Apple, Amazon, and Facebook all know the strategy. Here's how you can make it work for your business.  Read more

8 Ways to Keep Creativity Fresh While Scaling a Start-up

Ideas can grow stale once a start-up scales. We asked successful young entrepreneurs why its important to continue sparking creativity while a company is gro...  Read more

Are You Still Using Spray and Pray Pricing?

Most retailers still advertise on price, without any data to back it up. That's a race to the bottom--and you're not likely to win.  Read more

Become an Entrepreneur--No Idea Required

You get a salary, equity, mentors, and more. An inside look at how a San Francisco 'foundry' plans to build the next killer start-up.  Read more