Managing Creativity


Recent Managing Creativity Articles

How to Be Your Own PR Rep 

You don't need to hire a firm to handle public relations. You can do it yourself. Here's how from Scott Gerber, founder of the Young Entrepreneur Council, an...  Watch video

Do Women Make Better Independent Contractors?

One longtime female freelancer says women are better suited for the Gig Economy. Here are three reasons why.  Read more

How Savvy Start-ups Get Attention at SXSW

It's not a trade show, so the usual tactics aren't going to work. See how these companies got creative in years past.  Read more

The Hidden Reason Why Founders Fail

When it comes to making sound business decisions, this one thing keeps getting in the way.  Read more

Get Your Focus Back: 7 Tips

You're in an epic battle against distractions--and most of the time you're on the losing side. Here's how to fight back.  Read more

Is Your Social Media Marketing a Turn Off?

Turns out, the line between promoting your brand and cyber-stalking your customers is thinner than you think.  Read more

How Fab.com Pulled Off Its Pivot

The founders of Fab.com discuss the ultimate business turnaround.  Read more

When to Listen to Your Fear

Self-belief can motivate you to succeed. If you lack it, you may need more resources, experience, or strategy.  Read more

Can You Afford to Fire Your Superstar?

She's your top sales rep--she generates nearly half your revenue--but she just did something unethical. Should you let her go?  Read more

Fewer Unemployed Execs Want to Be Entrepreneurs

Out-of-work executives and managers prefer the corporate world to entrepreneurship. It's not great news for the economy--but it might be for you.  Read more

New Concept? Ask These 3 Questions First

To rigorously evaluate a new idea, business plan, sales pitch, or product feature, be sure you ask these three simple questions. They will save you.  Read more

The Little Things That Make or Break Your Business

Your product must be good--that's a given. But if you're going to win, it's about the experience .  Read more

Layoffs: What to Say When Employees Ask

You want to tell them what you know--but can't. And you can't stay silent either. There's really only one thing you can say.  Read more

How To Spot Innovative Hires

A brain researcher divulges six interview questions--and other clues--to help distinguish innovators from ordinary workers.  Read more

7 Things Your Independent Contractors Will Never Tell You

What are they doing, anyway? A look inside the secret lives of hired guns.  Read more

Arab Spring... for High-Tech Teens?

A U.S. government-backed plan to spread the Silicon Valley vibe east--25 Arabic-speaking girls at a time.  Read more

9 Things You Should Never Ask Employees to Do

Kill the post-work social events -- among other things -- that might be rubbing your staff the wrong way.  Read more

Inside Chicago's Start-up High School

How an unusual inner-city charter school plans to groom the next generation of tech entrepreneurs.  Read more

Hiring Tips for First-Time Entrepreneurs

Now that you've raised money, how do you build a solid team?  Read more

6 Ways to Ruin a Company Offsite Meeting

Still doing trust falls and scavenger hunts? If you want results, here's how not to run a team meeting.  Read more

11 Easy Ways to Make Work Fun

If your employees aren't having fun, they're probably not performing at their highest level. So ease up already and try one of these tactics.  Read more

Hourly Wages? There’s a Lawsuit for That

Chances are, you lack the expertise and tools to navigate the intricate details. Here's how your business might be at risk.  Read more

Chip Conley: How I Overcome Fear

The founder of Joie de Vivre hotels on his new book, Emotional Equations , and the trick he uses to combat paralyzing anxiety.  Read more

Win Every Sale with Visual Thinking

Is your product or service a coveted diamond or a chunk of coal? See the forest for the trees by following one author's inventive process.  Read more

Where to Snag Hot Start-up Talent?

Silicon Valley and Silicon Alley both have incredible talent, but they’re two very different ponds for fishing.  Read more

Need a Revenue Boost? Try This Simple Formula

An easy way to break down your revenue goals into specific, actionable items.  Read more

The Dos & Don'ts of Managing Independent Contractors

They're a bit like lone wolves--which means they come with different care and feeding instructions than regular employees.  Read more

Why Small Businesses Should Be Early Adopters

In a fast-changing world, get ahead by upgrading your technology for these four processes.  Read more

Why You Should Give Your Work Away for Free

If you're not devoting a small percentage of your time to working for free, you're making a big mistake.  Read more

Why You’re Doing Customer Research All Wrong

Somewhere along the line between brainstorming and testing new ideas in the marketplace, your research is failing. Here's why.  Read more

Make Your Meetings More Effective 

Here's tips on how to keep groups focused and not waste time from Scott Gerber, founder of the Young Entrepreneur Council, and Adam Toren, co-founder of Smal...  Watch video

Want to Be More Inventive? Think Like a Fifth Grader

A cognitive psychologist has developed a toolkit to help anyone be more inventive by shedding their preconceived ideas and thinking like a kid.  Read more

Will 2012 Be the Year of the Health Tech Start-up?

Healthcare in America is in shambles. Can tech start-ups come to the rescue?  Read more

10 Meaningless Sales Terms

At one time, these phrases made a real impact on potential customers. Not anymore.  Read more

10 Quick Tips to Become a Better Writer

It's not about being a highly skilled artist; you just just need to become a better technician with words. Here's how.  Read more