4 Crucial Tech Mistakes to Avoid
You're no IT person--you have a business to run!--but you can't afford to get these technology decisions wrong. Read more
Managing Technology
Ad Smackdown: Facebook vs. Google
If you're still betting on display ads, here's where to go for more bang for your buck. Read more
7 Email Marketing Mistakes Not to Make
We've sent more than 1.5 billion emails since launching five years ago. We've made a few mistakes--and learned some vital lessons. Read more
The Hack That Helped Launch a Company
Start-up Voyager Mobile got hacked--and wound up tripling the media attention for its launch. Read more
Big Data Saved My Company (and Gave Me a Second Shot at Google)
Using data, Turn is revolutionizing the way marketers advertise. In the process, it has to head off Google. Read more
Recent Managing Technology Articles
12 Online PR Blunders to Avoid
Do you Facebook during happy hour? Retweet without doing your research? You could cause a huge PR mess. Young entrepreneurs share their best tips for promoti... Read more
Get More People to 'Like' You: 3 Tips
Have Twitter and Facebook become too noisy and useless for meaningful interaction? Here are three tips for taking better advantage of social media opportunit... Read more
Customer Service Now Matters More
In the era of social media, your customers are less forgiving than ever--and more vocal. Are you prepared? Read more
How to Score a Job at a Tech Start-up
Can you handle long hours, low pay, and impossibly high expectations? The start-up life might be for you. Here's how to break in. Read more
To Groupon or Not To Groupon? Do This First
Understand your customers--and the possible return, if any--before you make a Groupon-like offer. Read more
Why Gotham Dream Cars Founder Ignores Traditional Media
Noah Lehmann-Haupt, founder of Gotham Dream Cars, a luxury car rental company, focuses exclusively on targeted Internet marketing. Watch video
6 Marketing Techniques for Every Entrepreneur
Tools and advice from Neil Patel, co-founder of KISSmetrics, and Scott Gerber, founder of the Young Entrepreneur Council. Watch video
Get Website Users to Stay Longer: 7 Tips
Advice from Emerson Spartz, founder of Spartz Media, and Scott Gerber, founder of the Young Entrepreneur Council. Watch video
Business Blogs Face Big Changes
Blogs used to be a valuable way for entrepreneurs to develop, and communicate with, a business or industry community. Sadly, those days are gone. Read more
Rdio: Great Music, for a Price
The founders of Skype and Kazaa have moved onto their next digital venture: Rdio, a streaming music service. Will listeners subscribe? Read more
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