Managing Technology


Recent Managing Technology Articles

An Antidote for Accounting Blues

Put down that old, shrink-wrapped software.  Read more

Now Shipping: 6 Great Gadgets From CES

CES is like being in gadget heaven: all sorts of technology you've never even imagined. But it's hard to know how much of it will make it to market. Here are...  View slideshow

Review: Google Keep vs. Evernote

Which is the better note-taking app? Inc. contributing editor John Brandon checks them out.  Read more

IBM's Hilariously Awful Tablet Ad

If you're going to advertise on a tablet app, fit your message to the medium.  Read more

6 Ways to Maximize Web Conversions

Maximize your online conversions by using your traffic profile as a strategic guide.  Read more

Why Zuckerberg's Super PAC Won't Speak for Start-ups

Facebook's CEO and other tech execs want a Washington lobby group. But the needs of small tech start-ups may not be on their agenda.  Read more

That's So 2012: Have Pinterest, Foursquare and Groupon Peaked?

Do you fall for social media marketing trends? Slow down and learn from a few whose stars may be fading.  Read more

Why Web Companies Have Trouble Making Money

Why can't some of the most popular start-ups on the Web translate users into dollars?  Read more

BlackBerry Z10 Review: Loyalists Will Love It

Contributing editor John Brandon test-drives BlackBerry's new device. The verdict: It's good--but it won't win over the non-CrackBerry crowd.  Read more

Where You Should Market Online

A recent study outlines online channel and social media activity for 33 different industries.  Read more

Software Glitch Exposed Federal Contractors' Financial Data

If you've registered lately to do work for the federal government, check your bank accounts: A software bug may have put you at risk.  Read more

3 Reasons Start-ups Should Consider Crowdfunding

Do you have a great idea but intimidated by the difficulties of getting started? Here are three ways crowdfunding can help you.  Read more

7 Things You're Doing Wrong on Pinterest

Have you made any of these mistakes? If so, you're not benefitting from Pinterest as much you could be.  Read more

7 Tech Trends to Try in 2013

A new perk for business travelers, the next generation of Wi-Fi hotspots, and a way to make recruiting easier: These trends might make life easier.  Read more

I Lost $60-Flippin'-Thousand Dollars? Don't Let This Happen to You

Avoid these common--and very painful--digital marketing scenarios that can lead to thousands of wasted dollars.  Read more

How to Evaluate a Market Strategy

These seven characteristics of market strategies actually generate sales.  Read more

Stumbling Towards Revenue: The Case of 3 Hot Web Companies

Foursquare, Pinterest, and Tumblr have plenty of users; now they need to make money. Here's how they plan to do it--and why it may be a challenge.  Read more

6 Reasons You Should Have Cyber Liability Insurance

It's not just for big companies. Cyber insurance can make the difference between staying in business or shutting your doors after an attack.  Read more

Review: Password-Management Tools

Four ways to create and store strong passwords.  Read more

How to Write a Convincing E-mail

Follow this simple, six-step system to ensure your e-mails get the job done.  Read more

Want a Solid Online Reputation? Curate Yourself

The Web is a one-stop shop for people who want to learn about you. Make sure they find the best version of you with these tips.  Read more

Watch Out Google! You Have Competition

Which of the top two search engines drive the most user engagement in terms of click-through rates? You might be surprised.  Read more

Scroogled: Is Microsoft's Anti-Gmail Campaign Working?

Business owners weigh in on whether Microsoft's attack ads are enough to make them abandon Gmail in the office.  Read more

5 Reasons to Keep Your Outsourcing Close to Home

How to outsource your software development without booking a flight to Asia.  Read more

16 Rules for Business Texting

Texting is the new email so best you learn how to do right.  Read more

The Idea That Lured WebEx's Founder Back into Start-ups

After a multi-billion dollar exit and a six year break, WebEx co-founder Subrah Iyar is back in the game with a new mobile app.  Read more

3 Recent Hacks--and What You Can Learn From Them

If Hollywood stars, government officials, and corporate giants aren't safe from hackers, neither is your company.  Read more

Best Headsets for Calls and Video Chats

Check out a review of three devices that help you do business on the go.  Read more

Facebook Sponsored Posts: Do They Work?

Can Facebook's sponsored stories help your marketing efforts? Maybe, but it's complicated.  Read more

Facebook's New News Feed: What's in It for You

CEO Mark Zuckerberg claims the facelift will make Facebook the "best personalized newspaper in the world." Here's what it means for brands.  Read more

Google's 10 Best Mobile Apps

Ten apps you should be using--or, at the very least, learning from.  Read more

The $25B App Market--and the Odds You'll Get a Piece of It

The so-called app economy is said to be worth billions. Sounds promising, right? Here's a reality check.  Read more

Optimize for Facebook's Graph Search

Bring your business to the front of the pack in Facebook Graph Search using a few optimization techniques.  Read more

7 Strategies to Build the Perfect Website

Step 1: Don't do it yourself. Go to a great Web design firm, and then follow these tips to make sure it's a happy collaboration.  Read more

Hacking Epidemic: How to Fight Back

Evernote, Twitter, Microsoft, Apple--all have been hacked recently. Just because you're a lesser known brand doesn't mean it couldn't happen to you.  Read more