Managing Technology


Recent Managing Technology Articles

I Lost $60-Flippin'-Thousand Dollars? Don't Let This Happen to You

Avoid these common--and very painful--digital marketing scenarios that can lead to thousands of wasted dollars.  Read more

How to Evaluate a Market Strategy

These seven characteristics of market strategies actually generate sales.  Read more

Stumbling Towards Revenue: The Case of 3 Hot Web Companies

Foursquare, Pinterest, and Tumblr have plenty of users; now they need to make money. Here's how they plan to do it--and why it may be a challenge.  Read more

5 Reasons You Should Have Cyber Liability Insurance

It's not just for big companies. Cyber insurance can make the difference between staying in business or shutting your doors after an attack.  Read more

Review: Password-Management Tools

Four ways to create and store strong passwords.  Read more

How to Write a Convincing E-mail

Follow this simple, six-step system to ensure your e-mails get the job done.  Read more

Want a Solid Online Reputation? Curate Yourself

The Web is a one-stop shop for people who want to learn about you. Make sure they find the best version of you with these tips.  Read more

Watch Out Google! You Have Competition

Which of the top two search engines drive the most user engagement in terms of click-through rates? You might be surprised.  Read more

Scroogled: Is Microsoft's Anti-Gmail Campaign Working?

Business owners weigh in on whether Microsoft's attack ads are enough to make them abandon Gmail in the office.  Read more

5 Reasons to Keep Your Outsourcing Close to Home

How to outsource your software development without booking a flight to Asia.  Read more

16 Rules for Business Texting

Texting is the new email so best you learn how to do right.  Read more

The Idea That Lured WebEx's Founder Back into Start-ups

After a multi-billion dollar exit and a six year break, WebEx co-founder Subrah Iyar is back in the game with a new mobile app.  Read more

3 Recent Hacks--and What You Can Learn From Them

If Hollywood stars, government officials, and corporate giants aren't safe from hackers, neither is your company.  Read more

Best Headsets for Calls and Video Chats

Check out a review of three devices that help you do business on the go.  Read more

Facebook Sponsored Posts: Do They Work?

Can Facebook's sponsored stories help your marketing efforts? Maybe, but it's complicated.  Read more

Facebook's New News Feed: What's in It for You

CEO Mark Zuckerberg claims the facelift will make Facebook the "best personalized newspaper in the world." Here's what it means for brands.  Read more

Google's 10 Best Mobile Apps

Ten apps you should be using--or, at the very least, learning from.  Read more

The $25B App Market--and the Odds You'll Get a Piece of It

The so-called app economy is said to be worth billions. Sounds promising, right? Here's a reality check.  Read more

Optimize for Facebook's Graph Search

Bring your business to the front of the pack in Facebook Graph Search using a few optimization techniques.  Read more

7 Strategies to Build the Perfect Website

Step 1: Don't do it yourself. Go to a great Web design firm, and then follow these tips to make sure it's a happy collaboration.  Read more

Hacking Epidemic: How to Fight Back

Evernote, Twitter, Microsoft, Apple--all have been hacked recently. Just because you're a lesser known brand doesn't mean it couldn't happen to you.  Read more

Going Overseas? Don't Leave Home Without This App

A number of apps promise to translate text over the Web. But a new one goes a step further: It puts live interpreters only a click away.  Read more

SEO Strategy: Link Building Gets a Facelift

The search game has changed, and success by simply building a high number of links is an SEO relic.  Read more

New Ways to Advertise on Social Media

Can't keep up with all the updates from Facebook, Twitter, LinkedIn, and YouTube? Read on for latest changes you should know about.  Read more

Oops: 10 Common Mistakes on Twitter

Even advanced users make basic mistakes on Twitter. Don't be one of them.  Read more

2 Reasons to Keep an Eye on GitHub

One, the maker of the world's most powerful software-development tool is growing at a stunning rate. Two, your next business will be built on it.  Read more

One Kings Lane CEO: We're on the Same Trajectory as Amazon and Zappos

Doug Mack explains how his site thrived as flash sales dwindled, and why selling home decor online is unlike anything else.  Read more

Selling in the Post-Internet Age

The Internet has utterly transformed the way that companies buy and sell.  Read more

Hard Truth About Search Optimization

Search is key to online marketing, but it can't do everything for you. The fact is, most clicks from search go to a just a handful of websites.  Read more

Review: The iMac Gets Thinner and Faster

The new 21.5-inch Apple iMac is almost as thin as an iPhone 5 and it lives up to its promise on speed--but you're going to pay for it.  Read more

Perfect PR and SEO Relationship: 3 Tips

Collaboration between PR and SEO teams can lead to new content, better publicity, and even new business. Here's how to make it work.  Read more

Review: Three Great Backup Batteries

Rechargeable battery packs for your smartphone or tablet.  Read more

How My Site Gets Tons of Traffic From Pinterest

My company, Greatist, is the fastest growing health-and-wellness site on the Web. We wouldn't have that label without these tricks for using Pinterest.  Read more

Create Your Own Active Online Community

Google+, Facebook, and LinkedIn can provide a lucrative opportunity if you can attract an engaged audience. Here's how to do it.  Read more

5 Ways to Tame Your Email Beast

These five methods and applications can get the email monkey off your back.  Read more