Windows 8: The Next Frontier for App Developers
Pundits are skeptical about the future of Microsoft's operating system, but there are three reasons why it's a big deal for software entrepreneurs. Read more
Managing Technology
Recent Managing Technology Articles
Say Hello to the One-Size-Fits-All Website
You could drive yourself crazy trying to build different versions of your website to fit every screen. Or you could try this strategy. Read more
Holiday Gift Guide: What to Get Your Staff
Scrounging around for holiday gift ideas? Look no further. Here are seven things your employees will actually want to keep. View slideshow
Entertain Your Audience: 3 Essentials of Compelling Videos 
Kevin Daum, author of Video Marketing for Dummies, says a good story is just one aspect of a memorable video. Watch video
The Difference Between Earned and Owned Media
Here's the basics on where your content appears online and how to position yourself as an industry thought leader. Read more
Build Your Blog Traffic: 12 Rules
Learn what it takes to build up your blog readership from a master blogger with over a million hits each month. Read more
6 Tips for a Perfectly Timed Facebook Post
To ensure your Facebook posts reach the most people, timing is everything. Here are some tips for getting it right. Read more
Atavist Almost Pulled the Plug Before It Raised Money From Eric Schmidt & IAC
Atavist CEO and editor Evan Ratliff explains how Atavist navigated the early years. Watch video
5 Myths of Video Marketing (& How to Overcome Them)
Are you making the most of your online video program? Here are five big misconceptions you should avoid along with effective remedies. Read more
Using Social Media to Reach a Niche Market
Instead of reaching the masses with your social media campaign, hone in on your target customers with the content they need. Here's how one sole proprietor d... Read more
5 Apps That Make QuickBooks Better
You're already using QuickBooks. Check out five ways to get more mileage out of it. Read more
4 Problem-Solving Analytics Tools
Buried deep in your data are all kinds of clues you need to strengthen your business. Here's how to uncover them. Read more
2 Tools That Turn Customers Into Cheerleaders
Incentivizing current customers to buy more and bring in new business is a huge opportunity you can't miss. Read more
4 Ways to Take Advantage of Facebook Mobile Ads
You're a few clicks and a few dollars away from reaching customers on Facebook mobile. Here are four simple ways to do so. Read more
Don't Let Your Blog Get You in Trouble
Think the First Amendment protects you and your business when you write about yourself? Not exactly. Here's what you need to know to cover your legal bases. Read more
Secret to Video That Drives Traffic (& Business)
Don't just produce a video about your company executives, says Alison Provost, founder of video company TouchStorm. Do something else entirely. Watch video
5 Steps to Social Media Strategy for Novices
Have you been avoiding social media because you don't know where to start? Here are five steps for a strategy in social. Read more
8 Ways to Find the Best Long-Tail Keywords
Here are some simple and effective ways to identify the kind of keywords that keep the traffic coming. Read more
4 Ways to Win the Holiday Shopping Wars
Holiday retail sales are expected to rise. But with big box retailers battling over who can offer the lowest prices, how can small businesses compete? Read more
How to Bring Real-World Experiences Into Your Social Media
Jen Rubio talks about how Warby Parker, where she's head of social media, enlists customers to post pictures of themselves wearing Warby Parker glasses. Watch video
Your Employees Could Be a Lot More Engaged. Here's Proof
A new online tool helps you measure the strength of your company culture. Check out the results so far. Read more
3 Basics of Facebook Analytics
You've got a few months' worth of Facebook activity under your belt. Now's the time to dig into the data and see what's working. Read more
Mayra Jimenez: Starting From Scratch
Mayra Jimenez's swimwear company, The Orchid Boutique, highlights the talents of her native Colombia Watch video
Guarantee Your Company Turns Up a Lot in Search Results
Developing online content? Aaron Aders, co-founder of Slingshot SEO, describes what you need to know about search engine optimization. Watch video
5 Tips for Highly Effective Pinterest Boards
Pretty pictures help, but if you want to make the most of Pinterest, you need a more thoughtful strategy. Read more
What's Your App Worth? Here's How to Know
Check out some tools that will help you price your app--and sell it to the highest bidder. Read more
Social Media Is One Big Cocktail Party
Apply the same skills that you might use to work the room of a cocktail party to build the right relationship with your followers and fans. Read more
Secrets of a Lucrative Social Media Campaign
How one unsexy company used social media to reach an entirely new, youthful customer base, and grew revenue 96%. Read more
Do You Give Good 'Push'?
Here's how to use push notifications to engage your mobile customers and build brand loyalty. Read more
8 Tips to Improve Your SEO Now
Stop languishing in a dark corner of the World Wide Web. Grab your developer and go through this checklist to start getting more traffic. Read more
7 Worst Tweets of 2012
This year businesses fouled up when they posted these egregious, insulting tweets. Don't make these social media mistakes. View slideshow
Secrets to a Perfectly Crafted Social Media Post
What you say is important. But so is how and when you say it. Read more
LinkedIn Endorsements Changes Everything. Here's Why
LinkedIn endorsements is to small business owners what the Facebook 'Like' button was to consumer brands: influential exposure. Read more
How Online Reviews Make (or Break) Your Business
Reviews matter more--much more--than you might think. Here's how to use the feedback to your advantage. Read more
New Technology Opens Up Markets
How Sir Richard Branson plans to bring down the $200,000-per-ticket price to bring passengers to space. Watch video
