Managing Technology


Recent Managing Technology Articles

5 Tips for Highly Effective Pinterest Boards

Pretty pictures help, but if you want to make the most of Pinterest, you need a more thoughtful strategy.  Read more

What's Your App Worth? Here's How to Know

Check out some tools that will help you price your app--and sell it to the highest bidder.  Read more

Social Media Is One Big Cocktail Party

Apply the same skills that you might use to work the room of a cocktail party to build the right relationship with your followers and fans.  Read more

Secrets of a Lucrative Social Media Campaign

How one unsexy company used social media to reach an entirely new, youthful customer base, and grew revenue 96%.  Read more

Do You Give Good 'Push'?

Here's how to use push notifications to engage your mobile customers and build brand loyalty.  Read more

8 Tips to Improve Your SEO Now

Stop languishing in a dark corner of the World Wide Web. Grab your developer and go through this checklist to start getting more traffic.  Read more

7 Worst Tweets of 2012

This year businesses fouled up when they posted these egregious, insulting tweets. Don't make these social media mistakes.  View slideshow

Secrets to a Perfectly Crafted Social Media Post

What you say is important. But so is how and when you say it.  Read more

LinkedIn Endorsements Changes Everything. Here's Why

LinkedIn endorsements is to small business owners what the Facebook 'Like' button was to consumer brands: influential exposure.  Read more

How Online Reviews Make (or Break) Your Business

Reviews matter more--much more--than you might think. Here's how to use the feedback to your advantage.  Read more

New Technology Opens Up Markets 

How Sir Richard Branson plans to bring down the $200,000-per-ticket price to bring passengers to space.  Watch video

How Google's Page Redesign Could Affect Your Business

Just in time for the holiday shopping season, the search giant tweaked its search result pages. Here's what you need to know.  Read more

If You Do One Thing on Social Media, Do This 

Aaron Aders, co-founder of Slingshot SEO, explains the first step you need to take on social media before anything else.  Watch video

Infographics Are Hot, Your Boring Data Is Not

Turn your boring piles of stats, data and other information into an eye-catching infographic using these three steps.  Read more

3 Critical Mobile Marketing Insights from Mary Meeker

Former analyst and now VC Mary Meeker gave an unexpected mid-year update on Internet trends. Here are three you can't afford to ignore.  Read more

Want to Spy on Rivals? There's an App for That

Social media can offer lots of clues into your competitors' strategies. The trouble is capturing all that data. A new app promises to do it for you.  Read more

#Sandy: Biggest Event in Instagram History

More than 800,000 photos were marked #Sandy on Instagram. Kevin Systrom, the company's co-founder, explains how this fact marks a shifting tide for social me...  Read more

Don't Sabotage Your Social Media: 6 Sure Ways

Here's a basic checklist to quickly make sure your social media tactics are on the right track.  Read more

Where CEOs Spend Their Time (& Money) on Social Media

A new survey shows that more small business owners are not only using social media but they are willing to pay for help.  Read more

Double Your Response on Pinterest & Twitter 

Jen Rubio, social media manager for Warby Parker, talks about the power of doing what's not unexpected on social media.  Watch video

5 Deadliest Marketing Sins

Sometimes your marketing messages can do more harm than good. Are you guilty of any of these mistakes?  Read more

Review: 3 Website Monitoring Services

A look at services that alert you to website slowdowns and crashes.  Read more

Dirty Little Secrets in Your IT Bills

Infographic: What's the real cost of issuing company smartphones and laptops to your employees? You might be surprised.  Read more

Review: Portable Routers That Let You Create Your Own Wi-Fi Hotspot

Check out travel routers that let you create your own wireless network by plugging into a hotel room's free wired broadband connection.  Read more

4 Touch-Friendly Windows 8 Ultrabooks

The next generation of touchscreen laptops puts gestures front and center.  Read more

Review: Great New Space-Saving Luggage

We tested out three innovative space-saving bags that grow and shrink for easier storage in an overhead bin or under your bed.  Read more

Start-up DNA? Signs Facebook Hasn't Lost It

The social media company recently stopped testing its own Pinterest-like feature. It was a smart move--and one any company can learn from.  Read more

5 Baby Steps Toward Going Global

Doing business abroad doesn't necessarily have to take a Herculean effort, especially if you sell your products or services online.  Read more

Inside the Quest to Build the Scariest Haunted House

The Halloween season is short. So if Steve Kopelman is going to make it big, he's got to make it good. Here's how he does it.  Read more

Winning the Next Wave of the Internet: Mobile

Mobile technologies and applications are changing all the rules. Take these 3 risks to keep your business safe.  Read more

CEOs Should Do Customer Service

Rupert Murdoch causes a stir by directly helping a disgruntled customer via Twitter. Should business owners follow suit?  Read more

Case Study: No Marketing Budget? Win Over Bloggers Instead

Photographer Ron Henry knew his camera strap was a winner. Now he just needed to get the word out on the cheap.  Read more

6 Ways Windows Surface Beats the iPad

It's not (yet) an iPad killer, but the new Windows tablet does have a few impressive features for business.  Read more

Medication Goes Digital

A digital pill that helps patients and caregivers monitor dosages.  Read more

Windows Phone 8: Beginning of the End for Apps?

Microsoft fans, rejoice: Your new phone is here. And though it might be late to the party, this device could usher in big changes for apps.  Read more